Who sets whose agenda in the social media: A longitudinal analysis of big data on agenda setting and implications for PR

Joe HE, Pianpian WANG

Research output: Conference Papers › RGC 32 - Refereed conference paper (without host publication) › peer-review

Original language	English
Publication status	Published - 25 Jan 2016
Event	Eighth International Forum on Public Relations and Advertising (PRAD) - Wellington, New Zealand Duration: 25 Jan 2016 → 28 Jan 2016

Conference	Eighth International Forum on Public Relations and Advertising (PRAD)
Place	New Zealand
City	Wellington
Period	25/01/16 → 28/01/16

Research Keywords

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title = "Who sets whose agenda in the social media: A longitudinal analysis of big data on agenda setting and implications for PR",

keywords = "Agenda Setting, Big Data",

author = "Joe HE and Pianpian WANG",

year = "2016",

month = jan,

day = "25",

language = "English",

note = "Eighth International Forum on Public Relations and Advertising (PRAD) ; Conference date: 25-01-2016 Through 28-01-2016",

}

Who sets whose agenda in the social media: A longitudinal analysis of big data on agenda setting and implications for PR. / HE, Joe; WANG, Pianpian.
2016. Paper presented at Eighth International Forum on Public Relations and Advertising (PRAD), Wellington, New Zealand.

Research output: Conference Papers › RGC 32 - Refereed conference paper (without host publication) › peer-review