Website Localization Strategies to Promote Global E-Commerce : The Moderating Role of Individualism and Collectivism

Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

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Social Sciences

100
Consumers Social Sciences
100
Social Systems Social Sciences
100
Individualism Social Sciences
100
Collectivism Social Sciences
100
Electronic Commerce Social Sciences
66
Perspective Social Sciences
66
Loyalty Social Sciences
66
Enterprise Social Sciences
66
User Social Sciences
33
Culture Social Sciences
33
Experiment Social Sciences
33
e-Commerce Social Sciences
33
State Social Sciences
33
Identification Social Sciences
33
China Social Sciences

Computer Science

100
Roles Computer Science
100
Websites Computer Science
100
Individualism Computer Science
100
Electronic Commerce Computer Science
15
User Computer Science
15
Distinctiveness Computer Science
7
e-Commerce Computer Science
7
Identification Computer Science
7
And-States Computer Science
7
Positive Effect Computer Science
7
Cultural Setting Computer Science

Keyphrases

100
Individualism Keyphrases
100
Moderating Role Keyphrases
100
Collectivism Keyphrases
100
Localization Strate... Keyphrases
100
Website Localizatio... Keyphrases
100
International E-com... Keyphrases
22
Prestige Keyphrases
22
Local Users Keyphrases
22
Website Loyalty Keyphrases
11
China Keyphrases
11
United States Keyphrases
11
Individualism-colle... Keyphrases
11
User Feeling Keyphrases
11
Collectivist Societ... Keyphrases
11
Cross-cultural Cont... Keyphrases
11
Online Experiment Keyphrases
11
Culture Dimensions Keyphrases
11
Individualistic Soc... Keyphrases
11
Consumer-company Id... Keyphrases
11
Local Presence Keyphrases

INIS

100
commerce INIS
100
websites INIS
7
dimensions INIS
7
china INIS
7
people INIS
7
usa INIS
7
drawing INIS
Research OutputsResearch Output authored by Website Localization Strategies to Promote Global E-Commerce is tagged with the concept