公益廣告的健康傳播策略評估 : 以香港流感廣告爲例
A Content Analysis of Public Service Announcements Promoting Influenza Vaccination in Hong Kong
Research output: Conference Papers › RGC 31B - Invited conference paper (non-refereed items) › Yes
Author(s)
Related Research Unit(s)
Detail(s)
| Original language | Chinese (Traditional) |
|---|---|
| Publication status | Published - 1 Dec 2015 |
Conference
| Title | 健康傳播：國際視野與中國經驗 |
|---|---|
| Place | China |
| City | 廣州 |
| Period | 1 - 2 December 2015 |
Link(s)
| Permanent Link | https://scholars.cityu.edu.hk/en/publications/publication(473e2337-edaf-41da-9958-60908d69d5eb).html |
|---|
Citation Format(s)
公益廣告的健康傳播策略評估: 以香港流感廣告爲例. / JIANG, Li Crystal; GONG, Wanqi.
2015. 健康傳播：國際視野與中國經驗, 廣州, China.
2015. 健康傳播：國際視野與中國經驗, 廣州, China.
Research output: Conference Papers › RGC 31B - Invited conference paper (non-refereed items) › Yes
