Understanding the Effects of the Live-Chat Medium in Alleviating Online Consumers' Purchase Uncertainty

Research output: Conference Papers › RGC 33 - Other conference paper

Overview

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Author(s)

Lele KANG

Related Research Unit(s)

Department of Information Systems

Detail(s)

Original language	English
Publication status	Presented - 4 Jul 2012

Conference

Title	Information Systems Research Summer Workshop
Place	China
City	Hong Kong
Period	4 - 6 July 2012

Link(s)

	Check@CityULib
Permanent Link	https://scholars.cityu.edu.hk/en/publications/publication(53a0fc41-7d7f-4260-bbd9-44754e482696).html

Citation Format(s)

[ RIS ] [ BibTeX ]

Understanding the Effects of the Live-Chat Medium in Alleviating Online Consumers' Purchase Uncertainty. / KANG, Lele.
2012. Information Systems Research Summer Workshop, Hong Kong, China.

Research output: Conference Papers › RGC 33 - Other conference paper

KANG, L 2012, 'Understanding the Effects of the Live-Chat Medium in Alleviating Online Consumers' Purchase Uncertainty', Information Systems Research Summer Workshop, Hong Kong, China, 4/07/12 - 6/07/12.

KANG, L. (2012). Understanding the Effects of the Live-Chat Medium in Alleviating Online Consumers' Purchase Uncertainty. Information Systems Research Summer Workshop, Hong Kong, China.

KANG L. Understanding the Effects of the Live-Chat Medium in Alleviating Online Consumers' Purchase Uncertainty. 2012. Information Systems Research Summer Workshop, Hong Kong, China.

KANG, Lele. / Understanding the Effects of the Live-Chat Medium in Alleviating Online Consumers' Purchase Uncertainty. Information Systems Research Summer Workshop, Hong Kong, China.