Tweets and votes: A four-country comparison of volumetric and sentiment analysis approaches

Saifuddin Ahmed, Kokil Jaidka, Marko M. Skoric

Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 32 - Refereed conference paper (with host publication)peer-review

11 Citations (Scopus)

Abstract

This study analyzes different methodological approaches followed in social media literature and their accuracy in predicting the general elections of four countries. Volumetric and unsupervised and supervised sentiment approaches are adopted for generating 12 metrics to compute predicted vote shares. The findings suggest that Twitter-based predictions can produce accurate results for elections, given the digital environment of a country. A cross-country analyses helps to evaluate the quality of predictions and the influence of different contexts, such as technological development and democratic setups. We recommend future scholars to combine volume, sentiment and network aspects of social media to model voting intentions in developing societies. © 2016, Association for the Advancement of Artificial Intelligence. All Rights Reserved.
Original languageEnglish
Title of host publicationProceedings of the Tenth International AAAI Conference on Web and Social Media (ICWSM 2016)
Place of PublicationPalo Alto, California
PublisherAAAI Press
Pages507-510
ISBN (Print)9781577357582
DOIs
Publication statusPublished - May 2016
Event10th International AAAI Conference on Web and Social Media (ICWSM 2016) - Cologne, Germany
Duration: 17 May 201620 May 2016

Publication series

NameProceedings of the International AAAI Conference on Web and Social Media
Number1
Volume10
ISSN (Print)2162-3449
ISSN (Electronic)2334-0770

Conference

Conference10th International AAAI Conference on Web and Social Media (ICWSM 2016)
PlaceGermany
CityCologne
Period17/05/1620/05/16

Research Keywords

  • social media
  • Twitter
  • elections
  • predictions

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