The Secret of Internet Celebrities: A Qualitative Study of Online Opinion Leaders on Weibo

Ruohan Li*

*Corresponding author for this work

Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 32 - Refereed conference paper (with host publication)peer-review

22 Citations (Scopus)

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Social Sciences

Computer Science

Psychology

Engineering

Economics, Econometrics and Finance