The sacred and the profane in online gaming: A netnographic inquiry of Chinese gamers

Research output: Chapters, Conference Papers, Creative and Literary Works › RGC 12 - Chapter in an edited book (Author)

Original language	English
Title of host publication	Virtual social identity and consumer behavior
Editors	Natalie T. Wood, Michael R. Solomon
Place of Publication	Armonk, N.Y.
Publisher	M.E. Sharpe
Pages	109-124
ISBN (Print)	9780765623959, 0765623951
Publication status	Published - Jun 2009

Other Access Options

@inbook{dd1a61c3f4534c88a2b13182f838a445,

title = "The sacred and the profane in online gaming: A netnographic inquiry of Chinese gamers",

author = "Jianfeng WANG and X Zhao and Bamossy, \{G J\}",

year = "2009",

month = jun,

language = "English",

isbn = "9780765623959",

pages = "109--124",

editor = "Wood, \{Natalie T.\} and Solomon, \{Michael R.\}",

booktitle = "Virtual social identity and consumer behavior",

publisher = "M.E. Sharpe",

}

The sacred and the profane in online gaming: A netnographic inquiry of Chinese gamers. / WANG, Jianfeng; Zhao, X; Bamossy, G J.
Virtual social identity and consumer behavior. ed. / Natalie T. Wood; Michael R. Solomon. Armonk, N.Y.: M.E. Sharpe, 2009. p. 109-124 7.

Research output: Chapters, Conference Papers, Creative and Literary Works › RGC 12 - Chapter in an edited book (Author)

TY - CHAP

T1 - The sacred and the profane in online gaming

T2 - A netnographic inquiry of Chinese gamers

AU - WANG, Jianfeng

AU - Zhao, X

AU - Bamossy, G J

PY - 2009/6

Y1 - 2009/6

M3 - RGC 12 - Chapter in an edited book (Author)

SN - 9780765623959

SN - 0765623951

SP - 109

EP - 124

BT - Virtual social identity and consumer behavior

A2 - Wood, Natalie T.

A2 - Solomon, Michael R.

PB - M.E. Sharpe

CY - Armonk, N.Y.

ER -