Abstract
This study examines the presentation of the image of the United States in 874 news stories carried in five Chinese newspapers – from a framing perspective. It yields three major findings:1)The political image of the United States is presented by the Chinese press in a relatively balanced fashion, depicted as one that embodies contradictory attributes: positive and negative, strong but aggressive, democratic but hypocritical;2)The economic image of the United States is presented as one that is undergoing a recession but full of hope in recovery; 3)The cultural image is one that is diverse, free, democratic, advanced in science and technology, but hegemonic and biased.
| Original language | English |
|---|---|
| Publication status | Published - 23 Aug 2011 |
| Event | 4th International Forum on PR and Advertising: The Future of US-Chinese Media Communication and Public Diplomacy in the Post-crisis World - Amherst, United States Duration: 23 Aug 2011 → 25 Aug 2011 |
Conference
| Conference | 4th International Forum on PR and Advertising: The Future of US-Chinese Media Communication and Public Diplomacy in the Post-crisis World |
|---|---|
| Place | United States |
| City | Amherst |
| Period | 23/08/11 → 25/08/11 |
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