Strategic Intertemporal Pricing for Efficient Product Adoption when Buyers are Heterogeneous in Evaluation Costs

Research output: Conference Papers › RGC 32 - Refereed conference paper (without host publication) › peer-review

Overview

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Author(s)

Related Research Unit(s)

Department of Management Sciences

Detail(s)

Original language	English
Publication status	Published - 16 Jun 2016

Conference

Title	ISMS Marketing Science Conference
Place	China
Period	16 - 18 June 2016

Link(s)

	Check@CityULib
Permanent Link	https://scholars.cityu.edu.hk/en/publications/publication(c30d7849-7114-4933-8c2f-5c564564905c).html

Citation Format(s)

[ RIS ] [ BibTeX ]

Strategic Intertemporal Pricing for Efficient Product Adoption when Buyers are Heterogeneous in Evaluation Costs. / CHIANG, Wei Yu ; Puyang, Xiaojuan.
2016. Paper presented at ISMS Marketing Science Conference, China.

Research output: Conference Papers › RGC 32 - Refereed conference paper (without host publication) › peer-review

CHIANG, WY & Puyang, X 2016, 'Strategic Intertemporal Pricing for Efficient Product Adoption when Buyers are Heterogeneous in Evaluation Costs', Paper presented at ISMS Marketing Science Conference, China, 16/06/16 - 18/06/16.

CHIANG, W. Y., & Puyang, X. (2016). Strategic Intertemporal Pricing for Efficient Product Adoption when Buyers are Heterogeneous in Evaluation Costs. Paper presented at ISMS Marketing Science Conference, China.

CHIANG WY , Puyang X. Strategic Intertemporal Pricing for Efficient Product Adoption when Buyers are Heterogeneous in Evaluation Costs. 2016. Paper presented at ISMS Marketing Science Conference, China.

CHIANG, Wei Yu ; Puyang, Xiaojuan. / Strategic Intertemporal Pricing for Efficient Product Adoption when Buyers are Heterogeneous in Evaluation Costs. Paper presented at ISMS Marketing Science Conference, China.