Reaching a New Height with 3PLs : An Exploratory Study of Companies in South China

Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (no ISBN/ISSN)

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Author(s)

Detail(s)

Original languageEnglish
Publication statusPublished - 3 Jul 2009

Conference

TitleConference on Marketing Innovation and Strategic Management of Transition from OEM to OSM
PlaceChina
CityGuangzhou
Period3 - 5 July 2009

Citation Format(s)

Reaching a New Height with 3PLs : An Exploratory Study of Companies in South China. / KWONG, K K; WANG, X Y; LEUNG, Wai Keung; CHAN, R Y K.

2009. Paper presented at Conference on Marketing Innovation and Strategic Management of Transition from OEM to OSM, Guangzhou, China.

Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (no ISBN/ISSN)