An Investigation of How Businesses Are Highly Influenced By Social Media Security

Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with ISBN/ISSN)peer-review

3 Scopus Citations
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Author(s)

  • Daniel W.K. Tse
  • Derek HL To
  • Xin Chen
  • Zhongyi Huang
  • Zhenlin Qin
  • And 1 others
  • Shaneli Bharwaney

Related Research Unit(s)

Detail(s)

Original languageEnglish
Title of host publicationMultimedia and Signal Processing
Subtitle of host publicationInternational Conference, MISNC 2014, Kaohsiung, Taiwan, September 13-14, 2014. Proceedings
EditorsLeon Shyue-Liang Wang, Jason J. June, Chung-Hong Lee, Koji Okuhara, Hsin-Chang Yang
Place of PublicationBerlin, Heidelberg
PublisherSpringer 
Pages311-324
ISBN (Electronic)978-3-662-45071-0
ISBN (Print)978-3-662-45070-3
Publication statusPublished - 2014

Publication series

NameCommunications in Computer and Information Science
Volume473
ISSN (Print)1865-0929
ISSN (Electronic)1865-0937

Conference

Title2014 Multidisciplinary International Social Networks Conference (MISNC 2014)
PlaceTaiwan
CityKaohsiung
Period13 - 14 September 2014

Abstract

Social media plays an immensely important role in business nowadays. With the social media platform and interactions continuously growing, an increasing number of organizations are engaging into it. The idea of collaboration via social networks is also a growing trend. Although social media benefits the companies, it also poses certain threats. Companies have the likelihood facing privacy invasion as well as encountering leakage of confidential and sensitive data. As a result, firms tend to bear a reputational risk within this social media era which is undoubtedly caused by the lack of information security.
This paper discusses the information security risks caused towards social media. It examines three important aspects: privacy, data leakage and human factors. The study uses interviews and surveys as research instruments in order to prove that these issues are critical and overlooked. In the discussion part, it highlights the reasons for which the aforementioned concerns are generated by the companies and the existing problems. Furthermore, in order to ensure information security and to eliminate the risks, a management strategy containing policy, SETA (security education, training and awareness) and technical control are proposed. © Springer-Verlag Berlin Heidelberg 2014.

Research Area(s)

  • Data leakage, Information security, Privacy, Security policy, Security training, Social Media

Citation Format(s)

An Investigation of How Businesses Are Highly Influenced By Social Media Security. / Tse, Daniel W.K.; To, Derek HL; Chen, Xin et al.

Multimedia and Signal Processing: International Conference, MISNC 2014, Kaohsiung, Taiwan, September 13-14, 2014. Proceedings. ed. / Leon Shyue-Liang Wang; Jason J. June; Chung-Hong Lee; Koji Okuhara; Hsin-Chang Yang. Berlin, Heidelberg : Springer , 2014. p. 311-324 (Communications in Computer and Information Science; Vol. 473).

Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with ISBN/ISSN)peer-review