Dynamic Pricing in a Competitive Supply Chain
Research output: Conference Papers (RGC: 31A, 31B, 32, 33) › 31A_Invited conference paper (refereed items) › Invited › peer-review
Related Research Unit(s)
|Publication status||Published - 20 Apr 2011|
|Title||POMS 23rd Annual Conference|
|Period||20 April 2011 - 23 April 2012|
We extend the conventional analysis of one-shot price interaction in a supply chain to a dynamic setting, where a manufacturer distributes a product through a retailer to an exhaustible population of consumers. Intriguingly, our result reveals that both supply-chain entities are better off when they behave myopically.