FACEBOOK USERS’ HABITS IN GETTING COMMERCIAL INFORMATION : A STUDY ON HONG KONG STUDENTS
Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Author(s)
Related Research Unit(s)
Detail(s)
| Original language | English |
|---|---|
| Pages (from-to) | 56-71 |
| Journal / Publication | Economics, Management, and Financial Markets |
| Volume | 11 |
| Issue number | 3 |
| Online published | 12 Mar 2016 |
| Publication status | Published - 2016 |
Link(s)
| Permanent Link | https://scholars.cityu.edu.hk/en/publications/publication(a5cac586-d842-435c-9682-19fdf2c44d3d).html |
|---|
Research Area(s)
- Facebook, social media, fan page, advertising, sales promotion
Citation Format(s)
FACEBOOK USERS’ HABITS IN GETTING COMMERCIAL INFORMATION : A STUDY ON HONG KONG STUDENTS. / CHEUNG, Fanny Sau-Lan; LEUNG, Wing-Fai.
In: Economics, Management, and Financial Markets , Vol. 11, No. 3, 2016, p. 56-71.Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
