Using the Internet in new product development

Research output: Journal Publications and Reviews (RGC: 21, 22, 62)62_Review of books or of software (or similar publications/items)peer-review

21 Scopus Citations
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Original languageEnglish
Pages (from-to)10-16
Journal / PublicationResearch Technology Management
Volume46
Issue number1
Publication statusPublished - Jan 2003

Abstract

The use of Internet in new product development (NPD) was discussed. The Internet offered a viable platform for electronic idea generation by individuals in different parts of the world. The use of Internet was found to enhance the effectiveness of the NPD process along with the limitations associated with using it at each stage.

Citation Format(s)

Using the Internet in new product development. / Ozer, Muammer.

In: Research Technology Management, Vol. 46, No. 1, 01.2003, p. 10-16.

Research output: Journal Publications and Reviews (RGC: 21, 22, 62)62_Review of books or of software (or similar publications/items)peer-review