Pandora Box or Golden Fleece: Economic Analysis of Generative AI Adoption on Creation Platforms

Yi Gao, Zhe Wang, Yan Huang

Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 32 - Refereed conference paper (with host publication)peer-review

1 Citation (Scopus)

Abstract

In this paper, we employ a game-theoretic approach to analyze the impact of adopting generative AI tools on various market outcomes, including creators' creativity level and pricing strategies, the platform's regulatory strength, and consumer welfare. Our results show that although generative AI tools can facilitate content creation by leading to a higher quality, creators' creativity levels and prices may experience a decline compared to the regime without such tools. We also find that even though generative AI has the potential to improve content quality, it is not always true that the utilization of such tools can lead to higher consumer welfare. Moreover, we find that the platform opts for a relatively low regulatory strength when the AI intelligence is relatively small. Interestingly, as generative AI acquires a more extensive knowledge base, the platform and creators may be less willing to adopt it. © 2025 IEEE Computer Society. All rights reserved.
Original languageEnglish
Title of host publicationProceedings of the 58th Hawaii International Conference on System Sciences
PublisherUniversity of Hawaiʻi Press
Pages2678-2687
ISBN (Print)978-0-9981331-8-8
DOIs
Publication statusPublished - 2025
Event58th Hawaii International Conference on System Sciences (HICSS 2025) - Hilton Waikoloa Village, Waikoloa, United States
Duration: 7 Jan 202510 Jan 2025

Publication series

NameProceedings of the Annual Hawaii International Conference on System Sciences
ISSN (Print)1530-1605

Conference

Conference58th Hawaii International Conference on System Sciences (HICSS 2025)
Abbreviated titleHICSS 2025
Country/TerritoryUnited States
CityWaikoloa
Period7/01/2510/01/25

Research Keywords

  • creation platforms
  • creativity
  • Generative AI
  • pricing strategies
  • regulatory strength

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