Online business : Tailoring your business environment in order to compete

Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

10 Scopus Citations
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Detail(s)

Original languageEnglish
Pages (from-to)137-149
Journal / PublicationInternational Journal of Information Management
Volume25
Issue number2
Publication statusPublished - Apr 2005

Abstract

Companies have been trying to establish a presence on the fast-growing Internet in order to be more competitive. At the same time, the Internet business environment is becoming increasingly complex and uncertain. This paper presents a conceptual model for the success of online businesses based on the literatures in information management, product innovation, and strategic management. It should be useful for researchers to develop and test research hypotheses and for practitioners to manage their online business more effectively. © 2004 Elsevier Ltd. All rights reserved.

Research Area(s)

  • Business environment, Competitive advantage, Internet, Online business