New Product Development Strategies for Hong Kong Manufacturing Industries
Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Author(s)
Detail(s)
Original language | English |
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Pages (from-to) | 233-241 |
Journal / Publication | The International journal of human factors in manufacturing |
Volume | 6 |
Issue number | 3 |
Publication status | Published - Jun 1996 |
Link(s)
Abstract
The new product development strategies for Hong Kong manufacturing industries were reviewed through surveys and interviews with special emphasis on the application and adoption of the Time-to-Market (TTM) concepts in Hong Kong. The study results imply that the majority of the Hong Kong manufacturers need to go through a substantial strategic change in order to sustain their competitiveness in the rapidly changing world market. The corporate focus should be changed from the low-cost manufacturing biased to the high-quality, customer-based and marketing/technology integrative emphasis.
Citation Format(s)
New Product Development Strategies for Hong Kong Manufacturing Industries. / Yam, Richard C.M.; Chin, K.S.; Tang, Esther P.Y.
In: The International journal of human factors in manufacturing, Vol. 6, No. 3, 06.1996, p. 233-241.Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review