Media Exposure, Situation Awareness and Protective Behaviors in a Public-Health Emergency
Research output: Conference Papers › RGC 32 - Refereed conference paper (without host publication) › peer-review
Author(s)
Related Research Unit(s)
Detail(s)
Original language | English |
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Publication status | Published - 9 Aug 2017 |
Conference
Title | 100th Annual Conference of Association for Education in Journalism and Mass Communication (AEJMC 2017) |
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Place | United States |
City | Chicago, IL |
Period | 9 - 12 August 2017 |
Link(s)
Permanent Link | https://scholars.cityu.edu.hk/en/publications/publication(3033d5f3-4294-4b88-9ef8-9d8c8997cb00).html |
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Abstract
This study investigates the role of exposures to traditional and social media in facilitating situation awareness indicated by perceived knowledge and perceived threat, and the effect of situation awareness on protective behaviors during a public health emergency. Under the context of the worldwide spread of Ebola disease in 2014, a survey was conducted in Hong Kong. The results showed that compared to exposure to media content on the emergency via social media, exposure to traditional media led to a higher level of situation awareness, which was a crucial determinant of protective behaviors in a public health emergency. In addition, the effect of traditional media exposure on protective behaviors was significantly mediated by both perceived knowledge and perceived threat. However, the effect of social media exposure on protective behavior was only significantly mediated by perceived knowledge.
Bibliographic Note
Research Unit(s) information for this publication is provided by the author(s) concerned.
Citation Format(s)
Media Exposure, Situation Awareness and Protective Behaviors in a Public-Health Emergency. / Li, Xigen; Cao, Bolin.
2017. Paper presented at 100th Annual Conference of Association for Education in Journalism and Mass Communication (AEJMC 2017), Chicago, IL, United States.
2017. Paper presented at 100th Annual Conference of Association for Education in Journalism and Mass Communication (AEJMC 2017), Chicago, IL, United States.
Research output: Conference Papers › RGC 32 - Refereed conference paper (without host publication) › peer-review