Knowing Your Place: How Status Presentation Affects Participation Intentions in an Online Brand Community

Research output: Conference Papers › RGC 32 - Refereed conference paper (without host publication) › peer-review

Original language	English
Publication status	Published - 23 Oct 2014
Event	Association for Consumer Research Annual Conference - , United States Duration: 23 Oct 2014 → 26 Oct 2014

Conference	Association for Consumer Research Annual Conference
Place	United States
Period	23/10/14 → 26/10/14

Other Access Options

@conference{9ac3e90ef0d845de9b7d7b50ce469ec4,

title = "Knowing Your Place: How Status Presentation Affects Participation Intentions in an Online Brand Community",

author = "Lan JIANG",

year = "2014",

month = oct,

day = "23",

language = "English",

note = "Association for Consumer Research Annual Conference ; Conference date: 23-10-2014 Through 26-10-2014",

}