Jump-start Mobile Health: The Impact of E-prescription on Online Health Consultation Demand

Sijia Zhou; Yanzhen Chen; Xin Li

Jump-start Mobile Health: The Impact of E-prescription on Online Health Consultation Demand

Sijia Zhou^*, Yanzhen Chen, Xin Li

^*Corresponding author for this work

Department of Information Systems

Research output: Conference Papers › RGC 32 - Refereed conference paper (without host publication) › peer-review

Abstract

Despite the rosy future of Mobile Health (mHealth) blueprints, its adoption from the patients has not yet taken off. One primary concern of the patients is whether mHealth can provide full coverage of the consultation experience. Our study reveals that introducing the e-prescription which legitimizes online prescriptions, could unleash mHealth’s potential in online consultations. Based on a natural experiment in two leading platforms in China, we employ a difference-in-difference-in-differences framework and show that launching e-prescription boosts patients’ demand, especially for well-established physicians and for more reputable hospitals.

Original language	English
Publication status	Published - 19 Dec 2019
Event	The 29th WORKSHOP ON INFORMATION TECHNOLOGIES AND SYSTEMS - Munich, Germany Duration: 18 Dec 2019 → 20 Dec 2019

Conference

Conference	The 29th WORKSHOP ON INFORMATION TECHNOLOGIES AND SYSTEMS
Abbreviated title	WITS 2019
Place	Germany
City	Munich
Period	18/12/19 → 20/12/19

Bibliographical note

Research Unit(s) information for this publication is provided by the author(s) concerned.

Funding

The research is partially supported by the Research Grants Council of the Hong Kong Special Administrative Region, China (Grant CityU 11500519), and the City University of Hong Kong (SRG 7005195).

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GRF: Online Information-aided Pricing: Toward Deeper Understanding of Signals in Unstructured Data
LI, X. (Principal Investigator / Project Coordinator), BENJAMIN, V. (Co-Investigator) & YANG, Y. C. (Co-Investigator)
1/01/20 → 24/06/24
Project: Research

Cite this

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title = "Jump-start Mobile Health: The Impact of E-prescription on Online Health Consultation Demand",

abstract = "Despite the rosy future of Mobile Health (mHealth) blueprints, its adoption from the patients has not yet taken off. One primary concern of the patients is whether mHealth can provide full coverage of the consultation experience. Our study reveals that introducing the e-prescription which legitimizes online prescriptions, could unleash mHealth{\textquoteright}s potential in online consultations. Based on a natural experiment in two leading platforms in China, we employ a difference-in-difference-in-differences framework and show that launching e-prescription boosts patients{\textquoteright} demand, especially for well-established physicians and for more reputable hospitals.",

author = "Sijia Zhou and Yanzhen Chen and Xin Li",

note = "Research Unit(s) information for this publication is provided by the author(s) concerned. ; The 29th WORKSHOP ON INFORMATION TECHNOLOGIES AND SYSTEMS , WITS 2019 ; Conference date: 18-12-2019 Through 20-12-2019",

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T2 - The 29th WORKSHOP ON INFORMATION TECHNOLOGIES AND SYSTEMS

AU - Zhou, Sijia

AU - Chen, Yanzhen

AU - Li, Xin

N1 - Research Unit(s) information for this publication is provided by the author(s) concerned.

PY - 2019/12/19

Y1 - 2019/12/19

N2 - Despite the rosy future of Mobile Health (mHealth) blueprints, its adoption from the patients has not yet taken off. One primary concern of the patients is whether mHealth can provide full coverage of the consultation experience. Our study reveals that introducing the e-prescription which legitimizes online prescriptions, could unleash mHealth’s potential in online consultations. Based on a natural experiment in two leading platforms in China, we employ a difference-in-difference-in-differences framework and show that launching e-prescription boosts patients’ demand, especially for well-established physicians and for more reputable hospitals.

AB - Despite the rosy future of Mobile Health (mHealth) blueprints, its adoption from the patients has not yet taken off. One primary concern of the patients is whether mHealth can provide full coverage of the consultation experience. Our study reveals that introducing the e-prescription which legitimizes online prescriptions, could unleash mHealth’s potential in online consultations. Based on a natural experiment in two leading platforms in China, we employ a difference-in-difference-in-differences framework and show that launching e-prescription boosts patients’ demand, especially for well-established physicians and for more reputable hospitals.

M3 - RGC 32 - Refereed conference paper (without host publication)

Y2 - 18 December 2019 through 20 December 2019

ER -

Jump-start Mobile Health: The Impact of E-prescription on Online Health Consultation Demand

Abstract

Conference

Bibliographical note

Funding

Other Access Options

Permanent Link

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Projects

GRF: Online Information-aided Pricing: Toward Deeper Understanding of Signals in Unstructured Data

Cite this