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Home Sweet Home

Research output: Creative and Literary Works in Non - textual FormRGC 43 - Film, video

Abstract

Phoebe Ching Ying MAN's video "Home sweet Home" is related to the issue of Hong Kong’s housing problem. In Hong Kong, most of the images in the real estate TV commercials are fake. They do not show the real apartments. Beautiful women, palaces, cruises and huge gardens are the usual images. There are images which suggest that one will have power after buying the product. For example, you will be a boss or a commander. The scale of the products (buildings) is often enlarged to show how unique and powerful they are. These promotional videos help to construct the developer’s hegemony. The developer’s hegemony controls multiple aspects of people's lives in Hong Kong. Many Hong Kong people spend their whole lives to work for their houses and remain trapped in the housing problem. Phoebe mixed some real estate promotional videos, photos reflecting the real living environment in Hong Kong as well as *scintillating grid illusion to highlight the utopia created by these T V commercials. The images in her work are like cages at the same time. Many people fall into these traps and become voluntary "slaves". The video reflects the reality and also questions if there are other choices in life.*The scintillating grid illusion is a classic optical illusion. When you look at it, for a while, you can see dark dots that seem to be jumping around at random intersections.
Original languageEnglish
Publication statusPublished - 12 Feb 2016
EventEast Asian Video Frames: Shades of Urbanization - , Finland
Duration: 12 Feb 201628 Aug 2016

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