Factors affecting users' intention to continue using virtual community

Research output: Chapters, Conference Papers, Creative and Literary Works › RGC 32 - Refereed conference paper (with host publication) › peer-review

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Detail(s)

Original languageEnglish
Title of host publicationProceedings - The 9th IEEE International Conference on E-Commerce Technology; The 4th IEEE International Conference on Enterprise Computing, E-Commerce and E-Services, CEC/EEE 2007
Pages239-246
Publication statusPublished - 2007

Conference

Title9th IEEE International Conference on E-Commerce Technology; The 4th IEEE International Conference on Enterprise Computing, E-Commerce and E-Services, CEC/EEE 2007
PlaceJapan
CityTokyo
Period23 - 26 July 2007

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DOI

DOI
Check@CityULib
Link to Scopus https://www.scopus.com/record/display.uri?eid=2-s2.0-49949092509&origin=recordpage
Permanent Link https://scholars.cityu.edu.hk/en/publications/publication(a8ea51a5-0562-4df8-80d5-63a232d76ebd).html

Abstract

A research model of individual users' continuance intention to use virtual communities is proposed and empirically examined in this study. To test this model, an online survey was conducted among users of a web-based Bulletin Board System sponsored by a local university in mainland China. Consistent with prior information systems continuance studies, the results showed that satisfaction was the most salient determinant of continuance intention to participate in the virtual community while sense of belonging had a significant but weaker influence on it. Contrary to the proposed hypotheses, only positive disconfirmations of purposive value and entertainment value significantly affected user satisfaction. Implications for both researchers and practitioners are discussed. © 2007 IEEE.

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Publication fingerprints text

100
Virtual Community Keyphrases
100
User Intention Keyphrases
100
Continuous Usage In... Keyphrases
100
communities INIS
100
User Computer Science
100
Intention Psychology
66
values INIS
66
Model Computer Science
33
User Satisfaction Keyphrases
33
Web-based Keyphrases
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Citation Format(s)

[ RIS ] [ BibTeX ]
Factors affecting users' intention to continue using virtual community. / Jin, Xiao-Ling; Cheung, Christy M. K.; Lee, Matthew K. O. et al.
Proceedings - The 9th IEEE International Conference on E-Commerce Technology; The 4th IEEE International Conference on Enterprise Computing, E-Commerce and E-Services, CEC/EEE 2007. 2007. p. 239-246 4285220.

Research output: Chapters, Conference Papers, Creative and Literary Works › RGC 32 - Refereed conference paper (with host publication) › peer-review