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Facilitating Collaboration on Crowd-Ideation Platforms through Cognitive Load Configuration

Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 32 - Refereed conference paper (with host publication)peer-review

Abstract

Although crowd-ideation has harnessed digital technologies to tap on the wisdom of the crowd in solving a wide range of business problems, it suffers from issues of redundancy and wasted effort when compared to its traditional offline counterpart. Consequently, an elusive challenge for crowd-ideation platforms stems from how asynchronous collaboration can be fostered among contributors to achieve cumulative knowledge integration. Building on Cognitive Load Theory, this study delineates among three types of cognitive load in collaborative tasks and advances three analytics-driven design features that can be incorporated into crowd- ideation platforms to bolster contributors' efficiency in knowledge integration. A laboratory experiment is further proposed to validate our hypotheses. Findings from this study can contribute towards a deeper understanding of how crowd-ideation platforms can be designed to promote cumulative knowledge integration among contributors by decreasing information overload and configure cognitive load distribution.
Original languageEnglish
Title of host publicationPACIS 2021 Proceedings
PublisherAssociation for Information Systems
Chapter513
ISBN (Print)978-1-7336325-7-7
Publication statusPublished - Jul 2021
Event25th Pacific Asia Conference on Information Systems (PACIS 2021) - Virtual, Dubai, United Arab Emirates
Duration: 12 Jul 202114 Jul 2021
https://www.pacis2021.org/

Conference

Conference25th Pacific Asia Conference on Information Systems (PACIS 2021)
Abbreviated titlePACIS2021
PlaceUnited Arab Emirates
CityDubai
Period12/07/2114/07/21
Internet address

Bibliographical note

Full text of this publication does not contain sufficient affiliation information. With consent from the author(s) concerned, the Research Unit(s) information for this record is based on the existing academic department affiliation of the author(s).

Research Keywords

  • Crowdsourcing
  • Online Crowd-Ideation
  • Cognitive Load
  • Load Distribution

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