Abstract
Although crowd-ideation has harnessed digital technologies to tap on the wisdom of the crowd in solving a wide range of business problems, it suffers from issues of redundancy and wasted effort when compared to its traditional offline counterpart. Consequently, an elusive challenge for crowd-ideation platforms stems from how asynchronous collaboration can be fostered among contributors to achieve cumulative knowledge integration. Building on Cognitive Load Theory, this study delineates among three types of cognitive load in collaborative tasks and advances three analytics-driven design features that can be incorporated into crowd- ideation platforms to bolster contributors' efficiency in knowledge integration. A laboratory experiment is further proposed to validate our hypotheses. Findings from this study can contribute towards a deeper understanding of how crowd-ideation platforms can be designed to promote cumulative knowledge integration among contributors by decreasing information overload and configure cognitive load distribution.
| Original language | English |
|---|---|
| Title of host publication | PACIS 2021 Proceedings |
| Publisher | Association for Information Systems |
| Chapter | 513 |
| ISBN (Print) | 978-1-7336325-7-7 |
| Publication status | Published - Jul 2021 |
| Event | 25th Pacific Asia Conference on Information Systems (PACIS 2021) - Virtual, Dubai, United Arab Emirates Duration: 12 Jul 2021 → 14 Jul 2021 https://www.pacis2021.org/ |
Conference
| Conference | 25th Pacific Asia Conference on Information Systems (PACIS 2021) |
|---|---|
| Abbreviated title | PACIS2021 |
| Place | United Arab Emirates |
| City | Dubai |
| Period | 12/07/21 → 14/07/21 |
| Internet address |
Bibliographical note
Full text of this publication does not contain sufficient affiliation information. With consent from the author(s) concerned, the Research Unit(s) information for this record is based on the existing academic department affiliation of the author(s).Research Keywords
- Crowdsourcing
- Online Crowd-Ideation
- Cognitive Load
- Load Distribution
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