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Exploring the Enterprise Value of Wikis through Media Choice Theories

  • Christian Wagner
  • , Andreas Schroeder
  • , Wing Yan Wong
  • , Anna Shum

Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 12 - Chapter in an edited book (Author)peer-review

Abstract

Wikis are quickly emerging as a new corporate medium for communication and collaboration. They allow dispersed groups of collaborators to asynchronously engage in persistent conversations, the result of which is stored on a common server as a single, shared truth. To gauge the enterprise value of wikis, the authors draw on Media Choice Theories (MCTs) as an evaluation framework. MCTs reveal core capabilities of communication media and their fit with the communication task. Based on the evaluation, the authors argue that wikis are equivalent or superior to existing asynchronous communication media in key characteristics. Additionally argued is the notion that wiki technology challenges some of the held beliefs of existing media choice theories, as wikis introduce media characteristics not previously envisioned. The authors thus predict a promising future for wiki use in enterprises. © 2012 by IGI Global. All rights reserved.
Original languageEnglish
Title of host publicationSystems Approaches to Knowledge Management, Transfer, and Resource Development
PublisherIGI Global Publishing
Pages216-227
ISBN (Print)9781466617834, 9781466617827
DOIs
Publication statusPublished - 1 Jan 2012

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