Examining the Impact of Prior Media Dependency on Subsequent Information-Seeking Demand: The Mediating Role of Two Distinct Emotional Appeals

Research output: Conference PapersRGC 32 - Refereed conference paper (without host publication)peer-review

Conference

Conference2024 Annual Conference of International Association for Media and Communication Research (IAMCR 2024)
PlaceNew Zealand
CityChristchurch
Period30/06/244/07/24
Internet address

Bibliographical note

Research Unit(s) information for this publication is provided by the author(s) concerned.

Research Keywords

  • Media Dependency
  • Information seeking
  • Emotional Appeals
  • Media System Dependency Theory

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