Essentials of Business Communication : An Asia Edition

Research output: Scholarly Books, Monographs, Reports and Case Studies (RGC: 11, 13, 14, 48, 49)13_Textbook (Author)

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Author(s)

Detail(s)

Original languageEnglish
Place of PublicationAustralia
PublisherCengage Learning Asia Pte Ltd.
Number of pages592
Edition3rd.
ISBN (Print)9789814687102
Publication statusPublished - 2016

Abstract

Students might find it a challenge to orientate themselves to the working world. In Essentials of Business Communication, An Asia Edition this book serves to bridge that gap with useful learning tools provided in the book and local examples that will be relevant to the Asian student. From detailed grammar/mechanics exercises to resources like the communication workshop to promote career skills, your learning experience will be meaningful and engaging. Students will also be trained to become an effective communicator in today’s wired and mobile workplace.

Research Area(s)

  • Business Communication, Business Communication in Global Contexts, The Busiess Writing Process, Employment Communication, Business Proposals and Reports, Ethics in Business Communication

Citation Format(s)

Essentials of Business Communication : An Asia Edition. / Guffey, Mary Ellen; Du-Babcock, Bertha; Loewy, Danna.

3rd. ed. Australia : Cengage Learning Asia Pte Ltd., 2016. 592 p.

Research output: Scholarly Books, Monographs, Reports and Case Studies (RGC: 11, 13, 14, 48, 49)13_Textbook (Author)