TY - JOUR
T1 - Effects of arousing visuals and redundancy on cognitive assessment of television news
AU - Zhou, Shuhua
N1 - Publication details (e.g. title, author(s), publication statuses and dates) are captured on an “AS IS” and “AS AVAILABLE” basis at the time of record harvesting from the data source. Suggestions for further amendments or supplementary information can be sent to [email protected].
PY - 2005/3
Y1 - 2005/3
N2 - This investigation examined the effects of arousing visuals and audiovisual redundancy on viewers' cognitive assessment of television news stories. Four dimensions of thoughts - salience, polarity, originality, and emotionality - were analyzed. Results showed that redundancy had main effects on all four dimensions, whereas arousing visuals affected two. It is argued that the introduction of emotional arousal in redundancy research, though complicating, paints a fuller picture of the phenomenon, and the study of these mental thought processes offers an alternative approach to the traditional attention and memory measures. Implications are discussed regarding redundancy research and appraisal of emotional stimuli. © 2005 Broadcast Education Association.
AB - This investigation examined the effects of arousing visuals and audiovisual redundancy on viewers' cognitive assessment of television news stories. Four dimensions of thoughts - salience, polarity, originality, and emotionality - were analyzed. Results showed that redundancy had main effects on all four dimensions, whereas arousing visuals affected two. It is argued that the introduction of emotional arousal in redundancy research, though complicating, paints a fuller picture of the phenomenon, and the study of these mental thought processes offers an alternative approach to the traditional attention and memory measures. Implications are discussed regarding redundancy research and appraisal of emotional stimuli. © 2005 Broadcast Education Association.
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U2 - 10.1207/s15506878jobem4901_3
DO - 10.1207/s15506878jobem4901_3
M3 - RGC 21 - Publication in refereed journal
SN - 0883-8151
VL - 49
SP - 23
EP - 42
JO - Journal of Broadcasting and Electronic Media
JF - Journal of Broadcasting and Electronic Media
IS - 1
ER -