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Critical success factors of location-based services

Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 32 - Refereed conference paper (with host publication)peer-review

Abstract

The objective of this study is to gain a comprehensive and holistic understanding of the critical success factors of location-based services. Electronic brainstorming technique was used to gather the opinions of an expert group of practitioners, researchers, and users on the critical success factors of location-based services. By grouping similar factors together based on past literature, 15 categories of critical success factors were identified. Information quality, personalizable or preference setting, and privacy are the three most mentioned critical success factors. For the next stage of this research, students will be recruited to rank and rate these critical success factors. The results of this research will highlight potential areas for research and development, and provide guidelines for practitioners to formulate strategies to increase consumer adoption. © 2012 by the AIS/ICIS Administrative Office All rights reserved.
Original languageEnglish
Title of host publicationInternational Conference on Information Systems, ICIS 2012
Pages4133-4143
Volume5
Publication statusPublished - 2012
Externally publishedYes
EventInternational Conference on Information Systems, ICIS 2012 - Orlando, FL, United States
Duration: 16 Dec 201219 Dec 2012

Publication series

NameInternational Conference on Information Systems, ICIS 2012
Volume5

Conference

ConferenceInternational Conference on Information Systems, ICIS 2012
PlaceUnited States
CityOrlando, FL
Period16/12/1219/12/12

Bibliographical note

Publication details (e.g. title, author(s), publication statuses and dates) are captured on an “AS IS” and “AS AVAILABLE” basis at the time of record harvesting from the data source. Suggestions for further amendments or supplementary information can be sent to [email protected].

Research Keywords

  • Critical success factors
  • Electronic brainstorming
  • Electronic commerce
  • Location-based services
  • Mobile commerce
  • Mobile services

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