Consumer Privacy Concerns about Internet Marketing

Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

286 Scopus Citations
View graph of relations

Author(s)

Related Research Unit(s)

Detail(s)

Original languageEnglish
Pages (from-to)63-70
Journal / PublicationCommunications of the ACM
Volume41
Issue number3
Publication statusPublished - Mar 1998

Citation Format(s)

Consumer Privacy Concerns about Internet Marketing. / Wang, Huaiqing; Lee, Matthew K.O.; Wang, Chen.
In: Communications of the ACM, Vol. 41, No. 3, 03.1998, p. 63-70.

Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review