Community engagement and online word of mouth : An empirical investigation

Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

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Projects

GRF: Consumer Use of Product Information under Web and Mobile Channels in e-Commerce: A Process Design Perspective
ZHAO, J. L., HAN, S. P. & Ho, S. Y.
1/11/15 → 29/04/20
Project: Research