Community engagement and online word of mouth : An empirical investigation

Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review

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Social Sciences

100
Investigation Social Sciences
100
Customers Social Sciences
100
Communities Social Sciences
66
Behavior Social Sciences
66
e-Commerce Social Sciences
66
Purchase Social Sciences
66
Brand Community Social Sciences
33
Consumers Social Sciences
33
Approach Social Sciences
33
Problem Social Sciences
33
Control Social Sciences
33
Social Media Market... Social Sciences
33
Open Research Social Sciences
33
Enterprise Social Sciences

Keyphrases

100
Electronic Commerce Keyphrases
100
Community Engagemen... Keyphrases
100
Post-purchase Keyphrases
100
Online Word-of-mout... Keyphrases
50
Moderating Effect Keyphrases
50
Business Problems Keyphrases
50
Longitudinal Data Keyphrases
50
Customer Engagement Keyphrases
50
Open Research Issue... Keyphrases
50
Online Brand Commun... Keyphrases
50
Word-of-mouth Inten... Keyphrases
50
Brand Community Keyphrases
50
Social Media Market... Keyphrases
50
Engagement Behavior Keyphrases
50
Consumer Engagement Keyphrases
50
Marketing Platform Keyphrases
50
Positive Online Rev... Keyphrases
50
Control Function Ap... Keyphrases
50
Customer Tenure Keyphrases

Psychology

100
Behavior Psychology
50
Research Psychology
50
Social Media Psychology

INIS

100
investigations INIS
100
communities INIS
75
reviews INIS
50
commerce INIS
25
control INIS
25
data INIS
25
business INIS
25
marketing INIS

Economics, Econometrics and Finance

100
Brand Economics, Econometrics a...
100
e-Commerce Economics, Econometrics a...
100
Customers Economics, Econometrics a...
50
Enterprise Economics, Econometrics a...
50
Online Reviews Economics, Econometrics a...
50
Internet Marketing Economics, Econometrics a...
50
Customer Engagement Economics, Econometrics a...
Research OutputsResearch Output authored by Community engagement and online word of mouth is tagged with the concept