Communicating sustainability : The cases of LVMH and Kering

Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with ISBN/ISSN)peer-review

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Author(s)

Detail(s)

Original languageEnglish
Title of host publicationThe Mystique of Luxury Brands - Singapore Conference - 2018
Subtitle of host publicationConference Proceedings
Place of PublicationPerth
PublisherCurtin University
Pages29-30
Publication statusPublished - May 2018
Externally publishedYes

Publication series

Name
ISSN (Print)2209-1912

Conference

TitleThe Mystique of Luxury Brands Conference 2018
LocationSheraton Tower Singapore
PlaceSingapore
Period8 - 9 May 2018

Abstract

Despite the increased attention on sustainable luxury in recent times, little is known about how luxury firms are reporting and communicating sustainability to their stakeholders. This study directly responds to calls for clearer, specific and comprehensive reporting of environmental practices, along with the assertion that sustainability practices are particularly underreported in the clothing industry. By addressing this scholar omission in current theorising, the study draws upon extant literature on sustainability reporting and luxury to investigate the sustainability communications of two of the world’s largest luxury conglomerates, LVMH and Kering that claim to place sustainability at the core of their business. Following a thorough discourse analysis of all official LVMH and Kering sustainability reports available online, the study questions whether luxury can be truly sustainable and raises a conceptual dichotomy of luxury and sustainability.

Citation Format(s)

Communicating sustainability : The cases of LVMH and Kering. / Nervino, Esterina; Athwal, Navdeep ; Wells, Victoria et al.

The Mystique of Luxury Brands - Singapore Conference - 2018: Conference Proceedings. Perth : Curtin University, 2018. p. 29-30.

Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with ISBN/ISSN)peer-review