Accounting for the Differences Between Delighted and Satisfied Customers

Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with ISBN/ISSN)

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Detail(s)

Original languageEnglish
Title of host publicationProceedings of the 9th International Conference of Global Business and Technology Association (GBATA 2007)
Pages393-400
Publication statusPublished - 2007

Citation Format(s)

Accounting for the Differences Between Delighted and Satisfied Customers. / KWONG, K; LEUNG, Wai Keung; YAU, Oliver H M.

Proceedings of the 9th International Conference of Global Business and Technology Association (GBATA 2007). 2007. p. 393-400.

Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with ISBN/ISSN)