Abstract
This study utilizes the theoretical framework of Extended Technology Acceptance Model to understand the governmental factors that affect the people's intention to use AI services. With the result of the analysis, as the expected impact of AI on fields related to effectiveness and accountability becomes higher, the intention of using AI service also got higher. In addition, the easier usability of e-government, the more active disclosure of their personal information, and the higher expectations for a hyper-connected society, their intention to use AI services became higher as well.
| Translated title of the contribution | Analysis of the Public's Intention to Use the Government's Artificial Intelligence (AI)-based Services: Focusing on Public Values and Extended Technology Acceptance Model |
|---|---|
| Original language | Korean |
| Pages (from-to) | 388-402 |
| Number of pages | 15 |
| Journal | Journal of the Korea Contents Association |
| Volume | 21 |
| Issue number | 8 |
| Online published | 28 Aug 2021 |
| DOIs | |
| Publication status | Published - 2021 |
| Externally published | Yes |
Research Keywords
- 인공지능
- 공공서비스∣
- 공공관리
- 확장된 기술수용모형
- Artificial intelligence
- Public service
- Public management
- Extended Technology Acceptance Model
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