The Impact of English Language and Intercultural Communication Competencies on Chinese Expatriates’ Adaptation in Foreign Subsidiaries of Chinese Multinational Companies
DescriptionWith the emerging economy of China, an increasingly large number of Chinese companies have expanded their global markets at high speed and on a large scale. Consequently, China is increasingly playing an important role in international business. This proposed research will conduct an empirical study to systematically investigate how language and intercultural communication competencies impact the success of Chinese expatriate adaptation to host cultures.The objectives are to: (a) examine how language competence affects the Chinese expatriates working in postings outside of China during their overseas assignments and (b) investigate whether intercultural communication competence is a factor that influences the Chinese expatriates in their adaptation of overseas assignments. Based on the objectives, three research questions are put forth.This proposed research will have a long-term impact by (a) allowing researchers to draw upon refined theory-based empirical research and (b) allowing academics and business practitioners to develop programs that facilitate intercultural business communication. The practical significance of the research is to contribute to the theoretical knowledge about intercultural business communication and concurrently, to provide operational guidelines for international business communication researchers and practitioners.
|Effective start/end date
|1/05/11 → 25/02/14