2022 AMA/Marketing Science Institute/H. Paul Root Award

TAN, Yong Chin (Recipient)

Department of Marketing

Prize: RGC 64B - Prizes and awards

Description

The AMA/Marketing Science Institute/H. Paul Root Award award is given to a Journal of Marketing article published in the most recent full calendar year that has made the most significant contribution to the advancement of the practice of marketing.

Awarded date	2022
Degree of recognition	International
Granting Organisations	American Marketing Association

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Documents & Links

https://www.ama.org/press-releases/tan-chandukala-and-reddy-win-the-2022-ama-marketing-science-institute-h-paul-root-award/