Prof. YANG Zhilin (楊志林)

Student Theses

  1. 2024
  2. Marketing Research on Green Innovation and Carbon Performance

    Author: MA, Y., 22 May 2024

    Supervisor: YANG, Z. (Supervisor) & Dai, X. (External person) (External Supervisor)

    Student thesis: Doctoral Thesis

  3. 內容營銷情景下內容特徵對消費者社交參與的影響

    Author: LI, J., 17 Apr 2024

    Supervisor: YANG, Z. (Supervisor) & Jin, L. (External person) (External Supervisor)

    Student thesis: Doctoral Thesis

  4. 管理者聯結對企業成長的影響﹕基於政治商業和學術型聯結的分析

    Author: PENG, J., 18 Mar 2024

    Supervisor: YANG, Z. (Supervisor) & LYU, C. (External person) (External Supervisor)

    Student thesis: Doctoral Thesis

  5. The Impact of the Adoption of Algorithmic Organizational Decision-making on Consumers' Ethicality Inferences

    Author: YAN, C., 15 Feb 2024

    Supervisor: Dai, X. (External person) (External Supervisor) & YANG, Z. (Supervisor)

    Student thesis: Doctoral Thesis

  6. 2023
  7. 應對疫情背景下的企業社會責任:揭示管理者聯結的影響

    Author: XU, W., 12 Dec 2023

    Supervisor: YANG, Z. (Supervisor)

    Student thesis: Doctoral Thesis

  8. 什麼決定了社交化媒體營銷的效果?基於fsQCA方法的聯動效應研究

    Author: WANG, W., 20 Apr 2023

    Supervisor: YANG, Z. (Supervisor)

    Student thesis: Doctoral Thesis

  9. 地理標志農產品品牌的感知正宗性及其對消費行為的影響

    Author: LI, R., 20 Apr 2023

    Supervisor: Jin, L. (External person) (External Supervisor) & YANG, Z. (Supervisor)

    Student thesis: Doctoral Thesis

  10. Firm Entry Strategy and Interfirm Carbon Emission Abatement Cooperation in Industry Cluster Network

    Author: DENG, T., 11 Jan 2023

    Supervisor: Chen, M. (External person) (External Supervisor) & YANG, Z. (Supervisor)

    Student thesis: Doctoral Thesis

  11. 信任品行銷管道中製造商資訊分享對經銷商依從的影響

    Author: NI, F., 10 Jan 2023

    Supervisor: FAN, X. (External person) (External Supervisor) & YANG, Z. (Supervisor)

    Student thesis: Doctoral Thesis

  12. 2022
  13. 透過銷售員的面部特徵預測其績效﹕基於成就導向和顧客感知信任的中介作用

    Author: MO, C., 25 Aug 2022

    Supervisor: YANG, Z. (Supervisor) & Jiang, Q. (External person) (External Supervisor)

    Student thesis: Doctoral Thesis

  14. Digital Literacy and Brand Self-Congruity: The Role of Customer Experiences

    Author: SARAC, M. E., 1 Aug 2022

    Supervisor: YANG, Z. (Supervisor)

    Student thesis: Doctoral Thesis

  15. 企業家低碳發展環境認知與企業低碳發展行爲“知行關係”的實證研究

    Author: GU, X., 6 Jun 2022

    Supervisor: Rui, M. (External person) (External Supervisor), YANG, Z. (Supervisor) & WANG, W. (Supervisor)

    Student thesis: Doctoral Thesis

  16. 產業園區運營商創新服務能力對入園企業的績效影響研究

    Author: LYU, Q., 22 Apr 2022

    Supervisor: LUO, P. (External person) (External Supervisor) & YANG, Z. (Supervisor)

    Student thesis: Doctoral Thesis

  17. 2021
  18. 家庭動機對員工內創業機會識別的影響研究

    Author: SUN, L., 22 Dec 2021

    Supervisor: Huang, L. (External person) (External Supervisor) & YANG, Z. (Supervisor)

    Student thesis: Doctoral Thesis

  19. 綠色建築特徵對消費者購房意願影響的研究

    Author: TAN, Y., 29 Apr 2021

    Supervisor: YANG, Z. (Supervisor)

    Student thesis: Doctoral Thesis

  20. 社區建設對居民居住幸福感的影響研究 - 以江蘇省啟東市商品住宅社區為例

    Author: SHEN, F., 28 Apr 2021

    Supervisor: YANG, Z. (Supervisor) & Jiang, Q. (External person) (External Supervisor)

    Student thesis: Doctoral Thesis

  21. 2020
  22. 大規模定制中消費偏好測量準確度對定製品品質的影響研究

    Author: HUANG, F., 26 Jun 2020

    Supervisor: YANG, Z. (Supervisor) & Rui, M. (External person) (External Supervisor)

    Student thesis: Doctoral Thesis

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