Research output per year
Research output per year
Personal profile
Author IDs
ORCID iD: 0000-0001-6734-907X
Scopus Author ID: 57192315086
Google Scholar Profile: yt08nFIAAAAJ
Impact
Qualifications (Brief)
BA (City University of Hong Kong); MA (The University of Hong Kong); PhD (Michigan State University)
Biography
My research examines person perception and social influence processes that take place in mediated environments or involve the use of communication technology. My current research areas include the following:
(1) Vicarious interaction (i.e., observing interactions) and intergroup dynamics in online social influence and attitude formation processes
(2) Mediated intergroup contact and the reduction of intergroup prejudice
(3) Technology and misinformation correction
(4) Human-chatbot interaction in social support context
Research Interests/Areas
- Computer-mediated communication
- Intergroup dynamics online
- Mediated intergroup contact
- Social influence and persuasion
- Technology and misinformation correction
- Chatbot and social support
Teaching
Courses
- COM2303 Video Production and Editing
- GE3202 Citizen Journalism and Civil Society
- COM5104 Research Methods for Communication and New Media
- COM4307 Video News Production and Anchoring
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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Collaborations from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Research output
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How user comments affect news readers’ outgroup prejudice: Vicarious intergroup contact and the moderating role of direct intergroup contact
Jia, W., Fu, L., Dai, Y. & Zuo, Z., 6 Jan 2025, (Online published) In: Journalism.Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
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Other-Interest and compassion as mechanisms of the warranting principle: Advancing warranting theory in the context of sponsored posts
Dai, Y., Fu, L. & Jia, W., Sept 2025, In: Telematics and Informatics. 101, 102292.Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Open AccessFile -
AI vs. Human Voices: How Delivery Source and Narrative Format Influence the Effectiveness of Persuasion Messages
Dai, Y., Lee, J. & Kim, J. W., 2024, In: International Journal of Human-Computer Interaction. 40, 24, p. 8735-8749Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
7 Citations (Scopus) -
How Users Comments Affect News Readers’ Outgroup Prejudice: Vicarious Intergroup Contact and the Moderating Role of Direct Contact
Jia, W., Fu, L., Dai, Y. & Zuo, Z., 24 Jun 2024, (Presented).Research output: Conference Papers › RGC 33 - Other conference paper › peer-review
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Increasing Trust in Influencer Marketing: The Effects of Sponsorship Disclosure and Endorser Type
Jia, W., Fu, L. & Dai, Y., 2024, In: Journal of Promotion Management. 30, 4, p. 615-638Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
4 Citations (Scopus)
Projects
- 2 Active
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SSF-CityUHK: Designing Scientifically Validated Deception Detection Tasks to Evaluate the Effectiveness of Anti-Scam Strategies in Chinese Contexts
JIANG, L. C. (Principal Investigator / Project Coordinator), LIU, X. (Co-Principal Investigator), DAI, Y. (Co-Investigator) & MARKOWITZ, D. (Co-Investigator)
1/06/25 → …
Project: Research
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GRF: Mitigating Prejudice toward South and Southeast Asian Immigrants in Hong Kong: A Mixed-Method Investigation of the What, How, and If
DAI, Y. (Principal Investigator / Project Coordinator) & YANG, S. (Co-Investigator)
1/01/23 → …
Project: Research
Prizes
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Top paper at the Information Systems Division of the International Communication Association
JIA, W. (Recipient), DAI, Y. (Recipient), HUANG, Y.-H. (Recipient) & CAI, Q. (Recipient), 2023
Prize: RGC 64B - Prizes and awards
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Top paper award at the Intergroup Communication Division of the Annual Convention of the National Communication Association
HUANG, W. (Recipient) & DAI, Y. (Recipient), 21 Nov 2024
Prize: RGC 64B - Prizes and awards
File -
Chung Hwa Travel Service Scholarships
DAI, Y. (Recipient), 16 Aug 2010
Prize: RGC 64B - Prizes and awards
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Press/Media
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Pandemic Fatigue? CityU’s survey reveals half of the citizens support “Living-with-Covid”
HUANG, Y.-H., JIANG, L. C., WANG, X. & DAI, Y.
31/03/22 → 2/04/22
13 items of Media coverage
Press/Media: Press / Media
Supervised Students
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Miss Yifan WANG, 王一凡
- Department of Media and Communication - P/T Research Assistant
Person: P/T Research Assistant, Doctor of Philosophy (Student)
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