Dr. MA Yongchao (馬永超)

Research Output

  1. 2024
  2. Online published

    How does AI surpassing humans influence public innovativeness? A multi-method empirical study

    Ma, Y. M. & Deng, Z., 8 Feb 2024, (Online published) In: Behaviour & Information Technology. 18 p.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

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  3. 2023
  4. Published

    Firms' multi-sided platform construction efforts and ESG performance: An information processing theory perspective

    Ma, Y. M., Deng, Z., Teng, Y., Yang, Z. & Zheng, X., Nov 2023, In: Industrial Marketing Management. 115, p. 455-469

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 3
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  5. Online published

    Using machine learning to investigate consumers' emotions: the spillover effect of AI defeating people on consumers' attitudes toward AI companies

    Ma, Y. M., Dai, X. & Deng, Z., 26 Sept 2023, (Online published) In: Internet Research. 35 p.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 3
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  6. Published

    Does firms' carbon disclosure increase consumers' recycling willingness and firms' recycling performance?

    Ma, Y. M., Teng, Y., Deng, Z. & Yang, Z., May 2023, In: Business Strategy and the Environment. 32, 4, p. 2451-2470 20 p.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 4
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  7. Published

    Does writing style affect gender differences in the research performance of articles? An empirical study of BERT-based textual sentiment analysis

    Ma, Y., Teng, Y., Deng, Z., Liu, L. & Zhang, Y., Apr 2023, In: Scientometrics. 128, 4, p. 2105–2143

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 9
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  8. Published

    国际社交媒体上的中国食物旅程叙事策略及效果研究——基于 YouTube 平台的大数据分析

    戴鑫, 马永超, 金子越, 刘莉, 张毅 & 杨雪, 25 Feb 2023, In: 新闻与传播研究. 30, 2, p. 68-89, 127-128 24 p.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

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  9. 2022
  10. Published

    Boundary spanner closeness to partner firm as relational governance in turbulent versus stable environments

    Cai, S., Wang, X., Ma, Y., Zhou, X. & Yang, Z., 3 Jan 2022, In: European Journal of Marketing. 56, 1, p. 252-282

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 4
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