Dr. MA Yongchao (馬永超)
Research Output
- 2024
- Online published
How does AI surpassing humans influence public innovativeness? A multi-method empirical study
Ma, Y. M. & Deng, Z., 8 Feb 2024, (Online published) In: Behaviour & Information Technology. 18 p.Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
- 2023
- Published
Firms' multi-sided platform construction efforts and ESG performance: An information processing theory perspective
Ma, Y. M., Deng, Z., Teng, Y., Yang, Z. & Zheng, X., Nov 2023, In: Industrial Marketing Management. 115, p. 455-469Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Scopus citations: 3 - Online published
Using machine learning to investigate consumers' emotions: the spillover effect of AI defeating people on consumers' attitudes toward AI companies
Ma, Y. M., Dai, X. & Deng, Z., 26 Sept 2023, (Online published) In: Internet Research. 35 p.Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Scopus citations: 3 - Published
Does firms' carbon disclosure increase consumers' recycling willingness and firms' recycling performance?
Ma, Y. M., Teng, Y., Deng, Z. & Yang, Z., May 2023, In: Business Strategy and the Environment. 32, 4, p. 2451-2470 20 p.Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Scopus citations: 4 - Published
Does writing style affect gender differences in the research performance of articles? An empirical study of BERT-based textual sentiment analysis
Ma, Y., Teng, Y., Deng, Z., Liu, L. & Zhang, Y., Apr 2023, In: Scientometrics. 128, 4, p. 2105–2143Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Scopus citations: 9 - Published
国际社交媒体上的中国食物旅程叙事策略及效果研究——基于 YouTube 平台的大数据分析
戴鑫, 马永超, 金子越, 刘莉, 张毅 & 杨雪, 25 Feb 2023, In: 新闻与传播研究. 30, 2, p. 68-89, 127-128 24 p.Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
- 2022
- Published
Boundary spanner closeness to partner firm as relational governance in turbulent versus stable environments
Cai, S., Wang, X., Ma, Y., Zhou, X. & Yang, Z., 3 Jan 2022, In: European Journal of Marketing. 56, 1, p. 252-282Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Scopus citations: 4