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Author IDs
ORCID iD: 0000-0002-3605-230X
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Dive into the research topics where Wei YANG is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Research output
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双元学习、联盟管理实践转移与联盟成功
江旭 & 杨薇, Jun 2021, In: 管理评论. 33, 6Translated title of the contribution :Learning Ambidexterity and Alliance Success: The Mediating Role of Alliance Management Practice Transfer Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
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Success Factors in Micro-Celebrity Endorsement: The Role of Informational and Narrative Content in Product Recommendation
Yang, W. & Sia, C. L., Jul 2020, HCI in Business, Government and Organizations: 7th International Conference, HCIBGO 2020, Held as Part of the 22nd HCI International Conference, HCII 2020, Proceedings. Nah, F.F.-H. & Siau, K. (eds.). Springer , p. 562-575 (Lecture Notes in Computer Science (including subseries Information Systems and Applications, incl. Internet/Web, and HCI); vol. 12204).Research output: Chapters, Conference Papers, Creative and Literary Works › RGC 32 - Refereed conference paper (with host publication) › peer-review
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Why blogger sells: An approach from the attachment theory
Yang, W. & Sia, C. L., Jul 2018, HCI in Business, Government, and Organizations. Nah, F.F.-H. & Xiao, B. S. (eds.). Springer International Publishing , p. 526-535 (Lecture Notes in Computer Science; vol. 10923 ).Research output: Chapters, Conference Papers, Creative and Literary Works › RGC 32 - Refereed conference paper (with host publication) › peer-review
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Thesis
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How Micro-Celebrity (MC) Maintains Followership and Achieves Endorsement Success in Social Media: The Role of MC-Follower's Relationship Building
YANG, W. (Author), SIA, C. L. (Supervisor), 23 Jan 2024Student thesis: Doctoral Thesis