Prof. GUO Liang (郭亮)

Liang Guo is a Chair Professor of Marketing at City University of Hong Kong. He received a Ph.D. in Business Administration from University of California at Berkeley, and a B.A. in Economics from Beijing University. His research interests include economics of psychology, marketing strategy, industrial organization, and applied economics. He has published over thirty papers at top academic journals such as Journal of Marketing Research, Management Science, Marketing Science, AEJ: Microeconomics, and Journal of Economic Theory. He serves as an AE for Management Science and a SE for Production and Operations Management.

• Economics of Psychology; Marketing Strategy; Industrial Organization; Applied Economics