Dr. YU Jung Ju

Activities and conferences

Activities

  1. 2019
  2. A Model of Brand Architecture Choice: A House of Brands vs. A Branded House

    Jung Ju YU (Speaker)

    25 Jun 2019

    Activity: Talk/lecture or presentationTalk/lecture

  3. Targeted Advertising and Consumer Inference

    Jung Ju YU (Speaker)

    17 May 2019

    Activity: Talk/lecture or presentationTalk/lecture

  4. Targeted Advertising: How Consumers Make Inferences

    Jung Ju YU (Speaker)

    13 Feb 2019

    Activity: Talk/lecture or presentationTalk/lecture

  5. Games and Economic Behavior (Journal)

    Jung Ju YU (Reviewer)

    2019 → …

    Activity: Publication peer-review and editorial work (RGC: 61)Publication peer-review

  6. Marketing Science (Journal)

    Jung Ju YU (Reviewer)

    2019 → …

    Activity: Publication peer-review and editorial work (RGC: 61)Publication peer-review

  7. Quantitative Marketing and Economics (Journal)

    Jung Ju YU (Reviewer)

    2019 → …

    Activity: Publication peer-review and editorial work (RGC: 61)Publication peer-review