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Dive into the research topics where Huilin ZHOU is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Research output
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How Influencer Marketing Shapes Competition Between Established and Emerging Firms
Zhou, H., Wang, C. & Zhou, Z., Dec 2024, ICIS 2024 Proceedings. Association for Information Systems, (International Conference on Information Systems, ICIS).Research output: Chapters, Conference Papers, Creative and Literary Works › RGC 32 - Refereed conference paper (with host publication) › peer-review
Open Access1 Link opens in a new tab Citation (Scopus) -
The Leverage of Influencer: Competition Between Established and Emerging Firms
Zhou, H., Wang, C. & Zhou, Z., 12 May 2024, (Presented).Research output: Conference Papers › RGC 33 - Other conference paper › peer-review