Research output per year
Research output per year
Personal profile
Author IDs
ORCID iD: 0000-0002-8588-1454
Scopus Author ID: 56844125900
ResearcherID: JVE-2742-2024
Google Scholar Profile: 1SzJf8gAAAAJ
Impact
Qualifications (Brief)
BA (Fudan University), MPhil (The Chinese University of Hong Kong), PhD (Michigan State University)
Biography
Dr. Guanxiong Huang is Associate Professor of Persuasive Communication in the Department of Media and Communication at City University of Hong Kong. Her research interests include media psychology, persuasive technology, health and risk communication, as well as advertising and marketing communications. Her work has appeared in top-tier communication, business, and multidisciplinary journals such as Journal of Communication, Communication Research, Health Communication, Science Communication, Journal of Business Research, Nature Communications, Nature Human Behaviour, and Science Advances.
Research Interests/Areas
- Persuasion & media psychology
- Digital advertising & integrated marketing communications
- Health & risk communication, message design, eHealth & mHealth
- Eye-tracking & psychophysiological measures
- Meta-analysis
Teaching
COM2401 Fundamentals of Advertising
COM2116 Audience Analytics and Media Strategies
COM5402 Public Relations Strategies
COM5102 Global Media in the Digital Era
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 3 Good Health and Well-being -
SDG 9 Industry, Innovation, and Infrastructure -
SDG 13 Climate Action -
SDG 16 Peace, Justice and Strong Institutions
Fingerprint
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Collaborations from the last five years
Recent external collaboration based on locations. Dive into details by clicking on the dots or
Research output
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Accuracy in parameter estimation and simulation approaches for sample-size planning accounting for item effects
Buchanan, E. M., Elsherif, M. M., Geller, J., Aberson, C. L., Gurkan, N., Ambrosini, E., Heyman, T., Montefinese, M., Vanpaemel, W., Barzykowski, K., Batres, C., Fellnhofer, K., Huang, G., McFall, J., Ribeiro, G., Röer, J. P., Ulloa, J. L., Roettger, T. B., Valentine, K. D. & Visalli, A. & 5 others, , Feb 2026, In: Behavior Research Methods. 58, 2, 26 p., 48.Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Open AccessFile1 Link opens in a new tab Citation (Scopus)13 Downloads (CityUHK Scholars) -
Algorithm-Mediated Social Learning and Social Appearance Anxiety: A Study of Female RedNote Users in Three Chinese Cities
HUANG, G., SUN, M. & MAO, Y., 23 Jun 2026, (Presented).Research output: Conference Papers › RGC 33 - Other conference paper › peer-review
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Algorithm-Mediated Social Learning and Social Appearance Anxiety in China: Predictors, Mediating Mechanism, and Contextual Factors
Huang, G., Sun, M. & Mao, Y., Jun 2026, In: Cyberpsychology: Journal of Psychosocial Research on Cyberspace. 20, 3, 8.Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Open AccessFile5 Downloads (CityUHK Scholars) -
Media Literacy Interventions Improve Resilience to Misinformation: A Meta-Analytic Investigation of Overall Effect and Moderating Factors
Huang, G., Jia, W. & Yu, W., Oct 2026, In: Communication Research. 53, 7, p. 899-926 28 p.Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
46 Link opens in a new tab Citations (Scopus) -
The third-person effects of self-exposure to appearance content on different genders’ appearance anxiety and selfie-editing behavior in social media
Sun, M., Mao, Y. & Huang, G., 2026, In: Current Psychology. 45, 11, 12 p., 1065.Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
Open AccessFile4 Downloads (CityUHK Scholars)
Prizes
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Top Paper Award
HUANG, G. (Recipient) & Wang, S. (Recipient), 26 May 2023
Prize: RGC 64B - Prizes and awards
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2nd Place Top Faculty Paper Award, the Mass Communication Division, the International Communication Association
HUANG, G. (Recipient), May 2021
Prize: RGC 64B - Prizes and awards
Impacts
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Research Cited in the Scottish Health Information Integrity Strategy 2025-2030
HUANG, G. (Participant), JIA, W. (Participant) & Yu, W. (Participant)
Impact: Public policy impacts
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Nature Human Behaviour (Journal)
HUANG, G. (Reviewer)
2026 → …Activity: Publication peer-review and editorial work (RGC: 61) › Publication peer-review
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Global Perspectives in Communication (Journal)
HUANG, G. (Editorial Board Member)
May 2025 → …Activity: Publication peer-review and editorial work (RGC: 61) › Editorial membership and others
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Human Communication Research (Journal)
HUANG, G. (Editorial Board Member)
Sept 2024 → …Activity: Publication peer-review and editorial work (RGC: 61) › Editorial membership and others
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Discover Social Science and Health (Journal)
HUANG, G. (Editorial Board Member)
May 2024 → …Activity: Publication peer-review and editorial work (RGC: 61) › Editorial membership and others