Personal profile
Author IDs
ORCID iD: 0000-0003-1274-2266
Scopus Author ID: 36651371300
Impact
Biography
Dr Anne Peirson-Smith is Assistant Professor in the Department of English, City University of Hong Kong. She teaches and researches fashion studies, fashion communication, creative industries, popular culture and professional persuasive communication (public relations and advertising). She is currently researching such topics as 'cosplay' and youth fashion styles in South East Asia, the status of labour in the creative industries and the use of visual symbolism in fashion advertising campaigns. Dr Anne Peirson-Smith's work blends her academic and professional experience, as she previously worked in the public relations and branding industry and as a corporate trainer for major international clients. She published Public Relations in Asia Pacific: Communicating Effectively Across Cultures (Wiley 2009). She is an associate editor of the Journal of Fashion, Style and Popular Culture (Intellect Books) and editor of English refinwmnt for the Joiunral of Global Fashion Marketing (Taylor Francis) She has published widely in the field of fashion studies and is co-editor of Global Fashion Brands: Style, Luxury & History (Intellect Books, 2014); Transglobal Fashion Narratives: Clothing Communication, Style Statements and Brand Storytelling (Intellect Books: May 2018); Planet Cosplay (Intellect Books: forthcoming 2019); and The Business of Fashion (Berg/Fairchild: forthcoming 2019).
Related Links
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 3 Good Health and Well-being -
SDG 4 Quality Education -
SDG 9 Industry, Innovation, and Infrastructure -
SDG 12 Responsible Consumption and Production
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Research output
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STAGING FASHION IN HONG KONG’S ALTERNATIVE NEIGHBOURHOOD PLACES AND SPACES
Peirson-Smith, A. & Craik, J., 2021, Staging Fashion: The Fashion Show and its Spaces. Ferrero-Regis, T. & Lindquist, M. (eds.). London: Bloomsbury Publishing, p. 130-145Research output: Chapters, Conference Papers, Creative and Literary Works › RGC 12 - Chapter in an edited book (Author) › peer-review
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Displaying and negotiating identity: Costume and ethnic dress
Peirson-Smith, A. & Craik, J., 1 Jan 2020, In: Fashion, Style & Popular Culture. 7, 1, p. 5-8Research output: Journal Publications and Reviews › Editorial Preface
1 Link opens in a new tab Citation (Scopus) -
Exhibition Reviews
Peirson-Smith, A., 1 Jan 2020, 13 p. Intellect Ltd.Research output: Other Outputs › RGC 64A - Other outputs › peer-review
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Transforming Sustainable Fashion in a Decolonial Context: The Case of Redress in Hong Kong
Peirson-Smith, A. & Craik, J., 2020, In: Fashion Theory - Journal of Dress Body and Culture. 24, 6, p. 921-946Research output: Journal Publications and Reviews › RGC 21 - Publication in refereed journal › peer-review
12 Link opens in a new tab Citations (Scopus) -
A SPOTLIGHT ON: REDRESS: A Case Study of a Sustainable Fashion Initiative Influencing Consumption Practices in Hong Kong and Asia
Peirson-Smith, A., 2019, GLOBAL PERSPECTIVES ON SUSTAINABLE FASHION. GWILT, A., PAYNE, A. & RÜTHSCHILLING, E. A. (eds.). London : Bloomsbury Publishing, p. 174-178Research output: Chapters, Conference Papers, Creative and Literary Works › RGC 12 - Chapter in an edited book (Author) › peer-review
3 Link opens in a new tab Citations (Scopus)
Projects
- 7 Finished
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TDG(CityU): Enhancing Learning in the Digital Global Classroom: Preparing Culturally Aware and World Class Graduates
PEIRSON-SMITH, A. (Principal Investigator / Project Coordinator) & WONG, C. S. K. (Co-Investigator)
1/11/10 → 30/09/12
Project: Research
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GRF: Gothic Lolita Unchained: The Appropriation of Japanese Animation Narratives and Gender Discourses in Chinese Digital Media Contexts
JACOBS, K. (Principal Investigator / Project Coordinator) & PEIRSON-SMITH, A. (Co-Investigator)
1/07/10 → 3/01/11
Project: Research
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SRG: Gothic Lolita Unchained: The Appropriation of Japanese Animation Narratives and Aesthetics in Chinese Digital Media Contexts
JACOBS, K. (Principal Investigator / Project Coordinator) & PEIRSON-SMITH, A. (Co-Principal Investigator)
1/04/09 → 8/12/10
Project: Research
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GRF: Cosplay and the Dressing-up Box in the Spectacular Presentation of Selves in Hong Kong
PEIRSON-SMITH, A. (Principal Investigator / Project Coordinator) & Jacobs, K. (Co-Investigator)
1/10/08 → 21/12/11
Project: Research
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SRG: Cosplay and the Dressing-up Box in the Spectacular Presentation of Selves in Hong Kong
PEIRSON-SMITH, A. (Principal Investigator / Project Coordinator) & JACOBS, K. (Co-Principal Investigator)
1/04/08 → 30/06/08
Project: Research
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Conscious Couture – turning green to gold: redefining and re-evaluating new notions of luxury fashion through the lens of conscious consumerism
PEIRSON-SMITH, A. (Speaker)
31 May 2018 → 1 Jun 2018Activity: Talk/lecture or presentation › Presentation
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Textile Alchemy - Turning mud into soft gold: The appropriation of Canton mud silk by contemporary designers as origin brand story
PEIRSON-SMITH, A. (Speaker)
12 Apr 2018 → 13 Apr 2018Activity: Talk/lecture or presentation › Presentation
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Fashioning the Embodied Liminoid Self: a Critical Examination of the Cosplay Phenomenon in South East Asia
PEIRSON-SMITH, A. (Speaker)
4 Apr 2018 → 5 Apr 2018Activity: Talk/lecture or presentation › Presentation
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Fashion/Media: Past, Present and Future
PEIRSON-SMITH, A. (Speaker)
12 Oct 2017 → 14 Oct 2017Activity: Talk/lecture or presentation › Presentation
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Ethnographic Research in Action.
PEIRSON-SMITH, A. (Speaker)
9 Mar 2017Activity: Talk/lecture or presentation › Presentation