Prof. Elke Evelin REINHUBER

German media artist and scholar Elke Reinhuber is dreaming of a life on the Holodeck, enabling us to explore alternative realities with ease.
With her background in applied photography, she has experienced a wide range of cameras, of the analogue and digital realm. While being fascinated, but also scared by the omnipresent camera lenses which are pointing at each and everyone, she is curious to explore other aspects of photography such as stereoscopic imaging, panorama photography, and further aspects of recording light or other electromagnetic radiation, even beyond the visible spectrum. When immersed herself for the first time in the panoramic photographs she had prepared for a 360° environment, she realised, as a professionally trained photographer, that the heydays of flat screens and static images on the wall were gone forever – the medium was finally no longer constricted by the limitations of the frame.
In her work she explores strategies of storytelling and different modes of exhibiting to emphasise the parallel existence of multiple truths of the here and now. In regard to the content, her interests concentrate on the correlation between decisions and emotions, while exploring unfamiliar and new approaches towards visualisation and presentation. With her interest in representing cultural heritage digitally, Elke Reinhuber created immersive S3D video installations, 360° videos for dome environments and panoramic screens as well as VR and AR projects.
She holds a PhD from UNSW Art and Design, Sydney for her exploration on choice, decision making and counterfactual thinking in media arts and has been invited to speak at international conferences and to exhibit her award winning artistic research in institutions of renown, such as V&A Digital Futures, London; GRID Biennial Photofestival Amsterdam; ZKM Centre for Art and Media, Karlsruhe, Germany; Museum für Fotografie, Winterthur, Switzerland; Bozar Brussels and Manifesta Palermo, Italy.

In her current artistic research, Elke Reinhuber investigates on the correlation between decisions and emotions and explores different strategies of visualisation and presentation.

Recent Projects:

Digital representation of a garden in VR
www.yunnan-garden.net
Stereoscopic representation of architecture
www.venomenon.com