College of Business

Department of Marketing

Organisational unit: Academic Departments

Research Output

  1. 2019
  2. Published

    Whose Customer Satisfaction Matters? — Evidence of Stock Returns from the Perspective of Industry and Competitors

    Yang, Z., Qi, C. X. & Li, Z., Jul 2019, Conference Proceedings - 2019 China Marketing International Conference: Globalization 2.0: China and the World Market. Asian Business Association (ABA), p. 926-927 2 p. (Proceedings of China Marketing International Conference).

    Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 32 - Refereed conference paper (with host publication)peer-review

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  3. Published

    论周公的教育思想

    杨兆贵 & 郑若源, Jul 2019, In: 高教发展与评估. 35, 4, p. 100-108, v-vi

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

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  4. Published

    How Do International Joint Ventures Build Legitimacy Effectively in Emerging Economies? CSR, Political Ties, or Both?

    Bai, X., Chang, J. & Li, J. J., Jun 2019, In: Management International Review. 59, 3, p. 387–412

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 51
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  5. Published

    Video mining: Measuring visual information using automatic methods

    Li, X., Shi, M. & Wang, X., Jun 2019, In: International Journal of Research in Marketing. 36, 2, p. 216-231 16 p.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 77
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  6. Published

    Why Does Card Payment Increase Unhealthy Shopping? Inattention to Health Risks

    Park, J., Lee, C. & Thomas, M., Jun 2019.

    Research output: Conference PapersRGC 32 - Refereed conference paper (without host publication)peer-review

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  7. Published

    Post, eat, change: the effects of posting food photos on consumers' dining experiences and brand evaluation

    Zhu, J., Jiang, L., Dou, W. & Liang, L., May 2019, In: Journal of Interactive Marketing. 46, p. 101-112

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 40
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  8. Published

    Cold Anticipated Regret versus Hot Experienced Regret: Why Consumers Fail to Regret Unhealthy Consumption

    Chun, H. H., Park, J. & Thomas, M., Apr 2019, In: Journal of the Association for Consumer Research. 4, 2, p. 125-135

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 9
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  9. Published

    The role of sales representatives in cross-cultural business-to-business relationships

    Gu, F. F., Wang, J. J. & Wang, D. T., Apr 2019, In: Industrial Marketing Management. 78, p. 227-238

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 19
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  10. Published

    Culture and Consumer Behavior

    Shavitt, S., Cho, H. & Barnes, A. J., 27 Feb 2019, Handbook of Cultural Psychology. Cohen, D. & Kitayama, S. (eds.). Second ed. Guilford Press, p. 678-698

    Research output: Chapters, Conference Papers, Creative and Literary WorksRGC 12 - Chapter in an edited book (Author)

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  11. Published

    Contract design capability as a trust enabler in the pre-formation phase of interfirm relationships

    Shen, L., Su, C., Zheng, X. & Zhuang, G., Feb 2019, In: Journal of Business Research. 95, p. 103-115

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 23
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  12. Published

    Is Collaboration a Better Way to Develop Trust After Opportunism? Distinguishing Firm and Boundary Spanner Opportunism

    Zhang, C., Zheng, X. & Li, J. J., Feb 2019.

    Research output: Conference PapersRGC 32 - Refereed conference paper (without host publication)peer-review

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  13. Published

    Targeted Advertising, Consumer Inference and Search

    Yu, J. & Shin, J., Feb 2019, p. 4.

    Research output: Conference PapersRGC 32 - Refereed conference paper (without host publication)peer-review

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  14. Published

    The Financial Impact of and Firms’ Marketing Response to International Terrorism: The Liability of Invisibility: The Financial Implications of 9/11 on the Global Airline Industry

    Zheng, X., Rindfleisch, A., Griffith, D. A. & Antia, K. D., Feb 2019.

    Research output: Conference PapersRGC 32 - Refereed conference paper (without host publication)peer-review

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  15. Published

    Managing Consumer Deliberations in a Decentralized Distribution Channel

    Li, X., Li, Y. & Shi, M., Jan 2019, In: Marketing Science. 38, 1, p. 170-190

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 25
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  16. Published

    How does customer participation in service influence customer satisfaction? The mediating effects of role stressors

    Jiang, Y., Xu, L., Cui, N., Zhang, H. & Yang, Z., 2019, In: International Journal of Bank Marketing. 32, 3, p. 691-710

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 14
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  17. Published

    Learn to be good or bad? Revisited observer effects of punishment: curvilinear relationship and network contingencies

    Xiao, Z., Dong, M. C. & Zhu, X., 2019, In: Journal of Business and Industrial Marketing. 34, 4, p. 754-766

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 12
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  18. Published

    Pursuing superior performance of service innovation through improved corporate social responsibility: From a knowledge acquisition perspective

    Li, L., Li, G., Yang, X. & Yang, Z., 2019, In: Asia Pacific Journal of Marketing and Logistics. 31, 4, p. 925-943

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 12
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  19. Published

    The benefit of collective reputation

    Neeman, Z., Öry, A. & Yu, J., 2019, In: RAND Journal of Economics. 50, 4, p. 787-821 35 p.

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 11
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  20. Published

    The role of customer orientation in key account managers’ performance: a client network perspective

    Liu, Y., Li, X. & Dong, M. C., 2019, In: Journal of Business and Industrial Marketing. 34, 7, p. 1592-1605

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 11
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  21. Published

    What to say on social media and how: Effects of communication style and function on online customer engagement in China

    Wu, J., Chen, J., Chen, H., Dou, W. & Shao, D., 2019, In: Journal of Service Theory and Practice. 29, 5/6, p. 691-707

    Research output: Journal Publications and ReviewsRGC 21 - Publication in refereed journalpeer-review

    Scopus citations: 26
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