College of Business

Department of Marketing

Organisational unit: Academic Departments

Research Output

  1. 2021
  2. Published

    Gift type, guanxi, and gift acceptability in Chinese business circles: The mediating effects of perceived manipulation and face threat

    Zhu, W., Shou, Z., Su, X. & Xia, Q., Oct 2021, In: Industrial Marketing Management. 98, p. 17-27

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 5
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  3. Published

    Less is More? The Strategic Role of Retailer’s Capacity

    Tan, Y., Xiong, Y., Gao, H., Li, X. & Zhao, H., Oct 2021, In: Production and Operations Management. 30, 10, p. 3354-3368

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 5
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  4. Published

    Rating Service Professionals First Reduces Tip Amount in Sequential Decisions

    Chen, J., Xu, A. J. & Rodas, M. A., Oct 2021, Advances in Consumer Research . Bradford, T. W., Keinan, A. & Thomson, M. (eds.). Association for Consumer Research, Vol. 49. p. 746-747 2 p.

    Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with host publication)peer-review

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  5. Online published

    Make the apps stand out: discoverability and perceived value are vital for adoption

    Jiang, L., Zhou, W., Ren, Z. & Yang, Z., 28 Sept 2021, (Online published) In: Journal of Research in Interactive Marketing.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 7
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  6. Published

    Cross-level interpersonal ties and IJV innovation: Evidence from China

    Bai, X., Wang, Q., Sheng, S. & Li, J. J., Sept 2021, In: Journal of Business Research. 134, p. 618-630

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 14
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  7. Published

    Digitalization and Omnichannel Retailing

    Li, X. & Zhao, H., Sept 2021, The Oxford Handbook of Supply Chain Management. Choi, T. Y., Li, J. J., Rogers, D. S., Schoenherr, T. & Wagner, S. M. (eds.). Oxford University Press, 22 p. (Oxford Handbooks).

    Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)12_Chapter in an edited book (Author)peer-review

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  8. Published

    Students’ Satisfaction and University Reputation through Service Quality in Private Higher Educational Institutions in Bangladesh

    ALAM, M. M., ALAUDDIN, M., SHARIF, M. Y., DOOTY, E. N., AHSAN, S. M. H. & CHOWDHURY, M. M., Sept 2021, In: Journal of Asian Finance, Economics and Business. 8, 9, p. 91-100

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

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  9. Published

    Virtual Influencers as Celebrity Endorsers

    CHEUNG, F. & LEUNG, W., Sept 2021, In: International Journal of Management and Applied Science . 7, 9, p. 34-38

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

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  10. Published

    Governance-Based View of Corporate Brand Equity: An Empirical Study of Long Lifespan Firms

    YAN, Y. & XIE, T., 31 Aug 2021.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  11. Published

    The strategic choice of contract types in business process outsourcing

    Ge, L., Wang, X. & Yang, Z., 10 Aug 2021, In: Business Process Management Journal. 27, 5, p. 1569-1589

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 6
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  12. Published

    Audio Mining: The Role of Vocal Tone in Persuasion

    WANG, X., LU, S., LI, X., KHAMITOV, M. & BENDLE, N., Aug 2021, In: Journal of Consumer Research. 48, 2, p. 189-211

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 28
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  13. Published

    Representation Learning for Predicting Customer Orders

    Wu, T., Yang, Y., Li, Y., Mao, H., Li, L., Wang, X. & Deng, Y., Aug 2021, KDD ’21: Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery and Data Mining. New York: Association for Computing Machinery, p. 3735–3744 (Proceedings of the ACM SIGKDD International Conference on Knowledge Discovery and Data Mining).

    Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with host publication)peer-review

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  14. Published

    The dark side of channel rewards for observer distributors: A social comparison perspective

    Zeng, F., Huang, Y., Xiao, Z., Wang, C. L. & Dong, M. C., Aug 2021, In: Journal of Business Research. 132, p. 441-452

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 7
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  15. Published

    The Impact of Intra-Organizational Knowledge configuration on the Termination of Patented Inventions

    Hou, T. & Li, J., Aug 2021, Academy of Management Annual Meeting Proceedings 2021. Taneja, S. (ed.). Academy of Management, (Academy of Management Proceedings; vol. 2021, no. 1).

    Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with host publication)peer-review

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  16. Published

    Contextual influences on marketing and consumerism: an East Asian perspective

    Zhou, W., Yang, Z. & Hyman, M. R., 22 Jul 2021, In: International Marketing Review. 38, 4, p. 641-656

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 3
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  17. Published

    East Asian films in the European market: the roles of cultural distance and cultural specificity

    Wang, X., Pan, H. R., Zhu, N. & Cai, S., 22 Jul 2021, In: International Marketing Review. 38, 4, p. 717-735

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 11
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  18. Published

    Governance mechanism alignment at the top and operating levels of alliance hierarchy: reconciling two competing schools of thought

    Bai, X., Sheng, S. & Li, J. J., 13 Jul 2021, In: European Journal of Marketing. 55, 7, p. 1873-1900

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 8
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  19. Published

    Curbing opportunism in marketing channels: The roles of influence strategy and perceived fairness

    Jia, F., Wei, L., Jiang, L., Hu, Z. & Yang, Z., Jul 2021, In: Journal of Business Research. 131, p. 69-80

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 13
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  20. Published

    The unexpected detrimental effect of organizational size on survival rates among restaurants under public health crisis

    Ruiz Serrano, A., Ruiz Serrano, M. & Serrano Barquin, C., Jul 2021, SIBR 2021 CONFERENCE ON INTERDISCIPLINARY BUSINESS & ECONOMICS RESEARCH. Osaka: Society of Interdisciplinary Business Research, 3 p. s21-017. (Conference Proceedings; vol. 10, no. 3).

    Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with host publication)peer-review

    Check@CityULib
  21. Published

    How Life-Role Transitions Shape Consumer Responses to Brand Extensions

    Su, L., Monga, A. B. & Jiang, Y., Jun 2021, In: Journal of Marketing Research. 58, 3, p. 579-594 16 p.

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 17
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