Department of Marketing
Organisational unit: Academic Departments
Research Output
- 2006
- Published
The impact of interorganizational internet communication on purchasing performance: A study of Chinese manufacturing firms
Cai, S., Jun, M. & Yang, Z., Aug 2006, In: Journal of Supply Chain Management. 42, 3, p. 16-29Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 35 - Published
A dynamic nonlinear model of online retail competition using Cusp Catastrophe Theory
Dou, W. & Ghose, S., Jul 2006, In: Journal of Business Research. 59, 7, p. 838-848Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 37 - Published
Effects of comparative advertising in high-and low-cognitive elaboration conditions
Chow, C. W. C. & Luk, C., Jun 2006, In: Journal of Advertising. 35, 2, p. 55-67Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 40 - Published
Generational and regional differences in media consumption patterns of Chinese Generation X consumers
Dou, W., Wang, G. & Zhou, N., Jun 2006, In: Journal of Advertising. 35, 2, p. 101-110Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 62_Review of books or of software (or similar publications/items) › peer-review
Scopus citations: 87 - Published
Organizational differences in managerial compensation and benefits in Chinese firms
Ding, D. Z., Akhtar, S. & Ge, G. L., Apr 2006, In: International Journal of Human Resource Management. 17, 4, p. 693-715Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 58 - Published
Organizational changes in emerging economies: Drivers and consequences
Zhou, K. Z., Tse, D. K. & Li, J. J., Mar 2006, In: Journal of International Business Studies. 37, 2, p. 248-263Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 132 - Published
Primary influences of environmental uncertainty on promotions budget allocation and performance: A cross-country study of retail advertisers
Fam, K. & Yang, Z., Feb 2006, In: Journal of Business Research. 59, 2, p. 259-267Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 18 - Published
A structured approach to describing service for creating a delightful experience
Leung, J. W. K. & Kwong, K. K., 2006, The 36th CIE Conference on Computers & Industrial Engineering. p. 4829-4838Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45) › 32_Refereed conference paper (with host publication) › peer-review
- Published
Attitudes towards internet advertising: A cross-cultural study
Guo, G., Cheung, F. S., Leung, W. & Chow, C. W., 2006, In: International Journal of Internet Marketing and Advertising. 3, 2, p. 158-176Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 7 - Published
Do Social Institutions Matter to Markets in Transition? Investigating Consumer Sentiment in China
Yim, C. K., Hung, K., Zhou, N. & Zhu, J. J. H., 2006, In: Multinational Business Review. 14, 2, p. 47-66Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
- Published
Impacts of situational factors on buying decisions in shopping malls: An empirical study with multinational data
Zhuang, G., Tsang, A. S. L., Zhou, N., Li, F. & Nicholls, J. A. F., 2006, In: European Journal of Marketing. 40, 1-2, p. 17-43Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 53 - Published
Why tourists do not visit local festivals
McKercher, B. & Wan, S., 2006, p. 3-7, (The Voice of TIC; no. 4).Research output: Working Papers › Working paper
- 2005
- Published
Explaining housing preference and choice: The role of self-congruity and functional congruity
Sirgy, M. J., Grzeskowiak, S. & Su, C., Dec 2005, In: Journal of Housing and the Built Environment. 20, 4, p. 329-347Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 102 - Published
Newsgroup participants as opinion leaders and seekers in online and offline communication environments
Tsang, A. S. L. & Zhou, N., Sept 2005, In: Journal of Business Research. 58, 9 SPEC. ISS., p. 1186-1193Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 44 - Published
Developing strategic orientation in China: Antecedents and consequences of market and innovation orientations
Zhou, K. Z., Gao, G. Y., Yang, Z. & Zhou, N., Aug 2005, In: Journal of Business Research. 58, 8, p. 1049-1058Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 226 - Published
International expansion of service multinational enterprises in China: An assessment of the stages theory approach
Cheung, F. S. L., Mirza, H. & Leung, W., 13 Jul 2005, Multinationals and Asia: Organizational and Institutional Relationships. Routledge Taylor & Francis Group, p. 21-35Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45) › 12_Chapter in an edited book (Author) › peer-review
- Published
The double jeopardy phenomenon and the mediating effect of brand penetration between advertising and brand loyalty
Yang, Z., Bi, Z. & Zhou, N., Jun 2005, In: Journal of Advertising Research. 45, 2, p. 211-221Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 23 - Published
Behavioral differences between heavy buyers and light buyers in shopping malls: A comparative study with data from different countries and regions
Zhuang, G., Tsang, A. S. L., Zhou, N. & Li, F., May 2005, In: Xitong Gongcheng Lilun yu Shijian/System Engineering Theory and Practice. 25, 5Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
- Published
Development and validation of an instrument to measure user perceived service quality of information presenting Web portals
Yang, Z., Cai, S., Zhou, Z. & Zhou, N., May 2005, In: Information and Management. 42, 4, p. 575-589Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 549 - Published
Stakeholder orientation and business performance: The case of service companies in China
Luk, C., Yau, O. H. M., Tse, A. C. B., Sin, L. Y. M. & Chow, R. P. M., Mar 2005, In: Journal of International Marketing. 13, 1, p. 89-110Research output: Journal Publications and Reviews (RGC: 21, 22, 62) › 21_Publication in refereed journal › peer-review
Scopus citations: 5