College of Business

Department of Marketing

Organisational unit: Academic Departments

Research Output

  1. 2010
  2. Published

    E -社會資本的形成機制: 基於在線品牌社群的實證研究

    周志民, 蘇晨汀, 周南 & 賀和平, 12 Dec 2010.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  3. Published

    Post-acquisition integration and firm innovation: a social capital perspective

    ZHANG, G. & YANG, H., 12 Dec 2010.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  4. Published

    An exploration of managerial discretion and its impact on firm performance: Task autonomy, contractual control, and compensation

    Yan, Y., Chong, C. Y. & Mak, S., Dec 2010, In: International Business Review. 19, 6, p. 521-530

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 21
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  5. Published

    Competition and Product Line Inefficiency: When and Why They Can Be Good News to Firms

    CHEN, L. W., Gilbert, S. M. & Xia, Y., 7 Nov 2010.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  6. Published

    Drivers of trust in relational service exchange: Understanding the importance of cross-cultural differences

    Schumann, J. H., Wangenheim, F. V., Stringfellow, A., Yang, Z., Praxmarer, S., Jiménez, F. R., Blazevic, V., & 3 othersShannon, R. M., Shainesh, G. & Komor, M., Nov 2010, In: Journal of Service Research. 13, 4, p. 453-468

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 51
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  7. Published

    The Link between Usability, Preference Reversal, and Decision Making

    WEN, N., 7 Oct 2010.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)33_Other conference paper

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  8. Published

    The exploitation of an international firm's relational capabilities: An empirical study

    Yan, Y., Zhang, S. H. & Zeng, F., Oct 2010, In: Journal of Strategic Marketing. 18, 6, p. 473-487

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 12
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  9. Published

    External Learning and Firm Performance in China: A Contingency View

    LI, J. J. & Chen, L., 9 Sept 2010.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  10. Published

    Exploring relationship satisfaction between global professional service firms and local clients in emerging markets

    Dou, W., Li, H., Zhou, N. & Su, C., Sept 2010, In: Journal of International Business Studies. 41, 7, p. 1198-1217

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 46
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  11. Published

    The effects of volume consolidation on buyer-supplier relationships: A study of Chinese firms

    Cai, S., Yang, Z. & Hu, Z., Sept 2010, In: Journal of Purchasing and Supply Management. 16, 3, p. 152-162

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 16
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  12. Published

    Understanding consumer-to-consumer interactions in virtual communities: The salience of reciprocity

    Chan, K. W. & Li, S. Y., Sept 2010, In: Journal of Business Research. 63, 9-10, p. 1033-1040

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 280
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  13. Published

    How Brand Communities Contribute to Brands: The Moderating Role of Perceived Community-Brand Similarities

    Zhou, Z., SU, C. & Zhou, N., 21 Aug 2010, p. 161-181.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  14. Published

    How Do Brand Communities Translate into Brand Relationships? The Intermediate Mechanisms

    Zhou, Z., SU, C. & Zhou, N., 21 Aug 2010.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  15. Published

    Effects of Institutional Change towards Modernization on Consumer's Responses to Sex-Appeal Advertising

    LUK, C. L., Chow, C. W. C. & Wan, W. W. N., 13 Aug 2010.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  16. Published

    The Role of Social Capital in Buyer-Seller Relationships: A Transaction Cost Approach

    Wang, Q., LI, J. J. & Ross, B., 11 Aug 2010.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  17. Published

    Asymmetries in learning capabilities and returns from alliances

    Zaheer, A., YANG, H. & Zheng, Y., 6 Aug 2010.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  18. Published

    Entrepreneurial orientation and firm performance: The moderating effects of intra- and inter-organizational factors

    YANG, H., Dess, G. & Robins, J., 6 Aug 2010.

    Research output: Conference Papers (RGC: 31A, 31B, 32, 33)32_Refereed conference paper (without host publication)peer-review

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  19. Published

    How foreign firms achieve competitive advantage in the Chinese emerging economy: Managerial ties and market orientation

    Li, J. J. & Zhou, K. Z., Aug 2010, In: Journal of Business Research. 63, 8, p. 856-862

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 178
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  20. Published

    Measuring Consumer Satisfaction Levels in Hong Kong and its correlation to companies' firm value

    TSO, K. F. & WU, C. W., 5 Jul 2010, Proceedings of Business and Information.

    Research output: Chapters, Conference Papers, Creative and Literary Works (RGC: 12, 32, 41, 45)32_Refereed conference paper (with host publication)peer-review

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  21. Published

    Managing opportunism in a developing interfirm relationship: The interrelationship of calculative and loyalty commitment

    Liu, Y., Su, C., Li, Y. & Liu, T., Jul 2010, In: Industrial Marketing Management. 39, 5, p. 844-852

    Research output: Journal Publications and Reviews (RGC: 21, 22, 62)21_Publication in refereed journalpeer-review

    Scopus citations: 66
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